Imagen del editor

Consumer Behaviour

Isabelle Szmigin; Maria Piacentini

0 valoraciones por Goodreads
ISBN 10: 0199646449 / ISBN 13: 9780199646449
Editorial: OUP Oxford, 2014
Nuevos Condición: New Encuadernación de tapa blanda
Librería: Ria Christie Collections (Uxbridge, Reino Unido)

Librería en AbeBooks desde: 25 de marzo de 2015

Cantidad: > 20
Comprar nuevo
Precio recomendado: 60.75
Precio: EUR 52,72 Convertir moneda
Gastos de envío: EUR 4,24 De Reino Unido a Estados Unidos de America Destinos, gastos y plazos de envío
Añadir al carrito

Descripción

N° de ref. de la librería ria9780199646449_rkm

Hacer una pregunta a la librería

Detalles bibliográficos

Título: Consumer Behaviour

Editorial: OUP Oxford

Año de publicación: 2014

Encuadernación: Soft cover

Condición del libro:New

Tipo de libro: book

Acerca de

Sinopsis:

A new approach to teaching consumer behaviour, incorporating the latest issues in behavioural, psychological and sociological learning alongside new areas of research. Practitioner commentaries including Renault and Thinkbox, and extended case studies featuring Pinterest and Havaianas, place this fascinating subject firmly in a real world context.

About the Author:

Isabelle Szmigin is Professor of Marketing at the University of Birmingham. She has taught Consumer Behaviour at undergraduate and postgraduate level at universities in Britain and Asia, and has published her work in leading journals such as European Journal of Marketing, Psychology and Marketing, Sociology and Consumption, Markets and Culture. Isabelle has an extensive media profile and regularly makes appearances on programmes such as BBC's Newsnight, Breakfast and Radio 4. Maria Piacentini is Professor of Consumer Research at Lancaster University, UK. She has taught Consumer Behaviour at undergraduate and postgraduate level at universities in Britain and in Europe, and has published her work in leading journals such as the Journal of Business Research, Journal of Marketing Management, Advances in Consumer Research, Sociology of Health and Illness, and the Journal of Consumer Behaviour.

"Sobre este título" puede pertenecer a otra edición de este libro.

Descripción de la librería

Hello! Ria Christie Collections is an online venture that was initially set up in 2012 to sell books. We do not have a physical high street store. We are professional online booksellers. We only sell brand new books in perfect condition that we source from various suppliers and the publishers. Primarily, our aim is to provide an excellent service to all our customers. We always work as a team to achieve this. Our other objectives are to: 1. Ensure that all our products reach their destination quickly in a safe and secure manner 2. Answer to all our customer queries within 24 hours 3. Ensure that our customers are happy with their purchases 4. Provide all the items at a competitive price 5. Always listen to our customers Ria Christie Collections is not a registered company. It is a Sole Trader venture. Other key information is shown below: Contact Person Name: Rakesh Luchmun (Mr) Storefront Name: Ria Christie Collections Place of Establishment Address: Suite B; ARUN House; ARUN Building Arundel Road Uxbridge UB8 2RR United Kingdom E-Mail Address: riachristie@hotmail.co.uk VAT Number: GB 160 5650 25 We always work hard and aim to comply with all of Abebooks Policies. If you have any issues, please do not hesitate to write to us whether before or after a purchase. We promise to reply to you promptly and, in any case, within 24 hours. Thank you kindly! Yours sincerely Mr Rakesh Luchmun (Founder) and the Ria Christie Collections Team

Ver la página web de la librería

Condiciones de venta:

All Returns and Refund are as per Abebooks policies.

Condiciones de envío:

Orders usually ship within 2 business days. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required. Thank you!

Todos los libros de esta librería

Métodos de pago
aceptados por la librería

Visa Mastercard American Express Carte Bleue