ISBN 10: 0321962877 / ISBN 13: 9780321962874
Usado / Cantidad: 0
Disponible en otras librerías
Ver todos  los ejemplares de este libro

Sobre el libro

Lamentablemente este ejemplar en específico ya no está disponible. A continuación, le mostramos una lista de copias similares.

Descripción:

Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Seasoned Target veteran Brian Hawkins introduces new users to the basic concepts of website optimisation, including A/B testing, audience targeting, segmentation, and recommendation. Brian goes on to provide a thorough introduction to the Adobe Target solution, with lessons on setting up customer offers, testing campaigns, custom segmentation, multivariate test, and reporting. N° de ref. de la librería

Sobre este título:

Valoración del libro brindada por Goodreads:
4 valoración promedio
(1 valoraciones)

Sinopsis: Marketers engaged in managing a modern website must quickly determine and deliver the most relevant, personalized experiences at each touchpoint across their digital properties for an often diverse visitor population. The Adobe Target solution (one component of the Adobe Digital Marketing Cloud) provides an optimization solution with intuitive but sophisticated capabilities that leads marketers through the essential steps of optimizing and personalizing their content, clearly showing them which content increases conversion lift and revenue.

In Adobe Target Classroom in a Book, seasoned Target veterans Brian Hawkins and Lily Chiu-Watson introduce new users to the basic concepts of website optimization, including A/B testing, audience targeting, segmentation, and recommendation. Brian goes on to provide a thorough introduction to the Adobe Target solution, with lessons on setting up customer offers, testing campaigns, custom segmentation, multivariate test, and reporting. It includes best practices as well as countless tips and techniques to help you become more productive with the software. You can follow the book from start to finish or choose only those lessons that interest you.

Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does-an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts.

About the Author: Brian Hawkins has been in the optimization and personalization space for many years supporting dozens of clients both big and small across every industry vertical. Brian started his personalization career at Offermatica in San Francisco where he was a member of the Advanced Services team. Brian continued his support of clients when Offermatica (later Test&Target, now part of the Adobe Target solution) was acquired by Omniture and then by Adobe as a Senior Solutions Consultant. During these years, he architected solutions across many platforms to drive additional value and opportunity for clients. He is now a partner at Web Analytics Demystified in Chicago.

Lily Chiu-Watson has worked in the optimization space for several years in consulting, marketing, and product management. She currently specializes in Adobe Target for the Solutions Consulting team at Adobe. She received a Bachelor of Science in Computer Science from Stanford University and lives in the Bay Area. She is also a working poet who has been published in Stone Canoe and Gargoyle Magazine.

"Sobre este título" puede pertenecer a otra edición de este libro.

Detalles bibliográficos

Condición del libro: New

Los mejores resultados en AbeBooks

1.

Adobe Creative Team, .
Editorial: Prentice Hall
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos Cantidad: > 20
Librería
INDOO
(Avenel, NJ, Estados Unidos de America)
Valoración
[?]

Descripción Prentice Hall. Estado de conservación: New. Brand New. Nº de ref. de la librería 0321962877

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 46,35
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 2,93
A Estados Unidos de America
Destinos, gastos y plazos de envío

2.

Brian Hawkins, Adobe Creative Team, Lily Chiu-Watson
Editorial: Pearson Education (US), United States (2014)
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos Paperback Cantidad: 10
Librería
The Book Depository US
(London, Reino Unido)
Valoración
[?]

Descripción Pearson Education (US), United States, 2014. Paperback. Estado de conservación: New. Language: English . Brand New Book. Marketers engaged in managing a modern website must quickly determine and deliver the most relevant, personalized experiences at each touchpoint across their digital properties for an often diverse visitor population. The Adobe Target solution (one component of the Adobe Digital Marketing Cloud) provides an optimization solution with intuitive but sophisticated capabilities that leads marketers through the essential steps of optimizing and personalizing their content, clearly showing them which content increases conversion lift and revenue. In Adobe Target Classroom in a Book, seasoned Target veteran Brian Hawkins introduces new users to the basic concepts of website optimization, including A/B testing, audience targeting, segmentation, and recommendation. Brian goes on to provide a thorough introduction to the Adobe Target solution, with lessons on setting up customer offers, testing campaigns, custom segmentation, multivariate test, and reporting. It includes best practices as well as countless tips and techniques to help you become more productive with the software. You can follow the book from start to finish or choose only those lessons that interest you. Classroom in a Book(R), the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does-an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. Nº de ref. de la librería AAK9780321962874

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 49,36
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

3.

Adobe Creative Team Staff
Editorial: Adobe Press
ISBN 10: 0321962877 ISBN 13: 9780321962874
Usado Cantidad: 1
Librería
TextbookRush
(Grandview Heights, OH, Estados Unidos de America)
Valoración
[?]

Descripción Adobe Press. Estado de conservación: Good. Nº de ref. de la librería 42779281

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar usado
EUR 46,85
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,35
A Estados Unidos de America
Destinos, gastos y plazos de envío

4.

Brian Hawkins, Adobe Creative Team, Lily Chiu-Watson
Editorial: Pearson Education (US), United States (2014)
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos Paperback Cantidad: 10
Librería
The Book Depository
(London, Reino Unido)
Valoración
[?]

Descripción Pearson Education (US), United States, 2014. Paperback. Estado de conservación: New. Language: English . Brand New Book. Marketers engaged in managing a modern website must quickly determine and deliver the most relevant, personalized experiences at each touchpoint across their digital properties for an often diverse visitor population. The Adobe Target solution (one component of the Adobe Digital Marketing Cloud) provides an optimization solution with intuitive but sophisticated capabilities that leads marketers through the essential steps of optimizing and personalizing their content, clearly showing them which content increases conversion lift and revenue.In Adobe Target Classroom in a Book, seasoned Target veteran Brian Hawkins introduces new users to the basic concepts of website optimization, including A/B testing, audience targeting, segmentation, and recommendation. Brian goes on to provide a thorough introduction to the Adobe Target solution, with lessons on setting up customer offers, testing campaigns, custom segmentation, multivariate test, and reporting. It includes best practices as well as countless tips and techniques to help you become more productive with the software. You can follow the book from start to finish or choose only those lessons that interest you.Classroom in a Book (R), the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does-an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. Nº de ref. de la librería AAK9780321962874

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 63,31
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

5.

Brian Hawkins, Adobe Creative Team, Lily Chiu-Watson
Editorial: Pearson Education (US), United States (2014)
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos Paperback Cantidad: 1
Librería
Book Depository hard to find
(London, Reino Unido)
Valoración
[?]

Descripción Pearson Education (US), United States, 2014. Paperback. Estado de conservación: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Marketers engaged in managing a modern website must quickly determine and deliver the most relevant, personalized experiences at each touchpoint across their digital properties for an often diverse visitor population. The Adobe Target solution (one component of the Adobe Digital Marketing Cloud) provides an optimization solution with intuitive but sophisticated capabilities that leads marketers through the essential steps of optimizing and personalizing their content, clearly showing them which content increases conversion lift and revenue.In Adobe Target Classroom in a Book, seasoned Target veteran Brian Hawkins introduces new users to the basic concepts of website optimization, including A/B testing, audience targeting, segmentation, and recommendation. Brian goes on to provide a thorough introduction to the Adobe Target solution, with lessons on setting up customer offers, testing campaigns, custom segmentation, multivariate test, and reporting. It includes best practices as well as countless tips and techniques to help you become more productive with the software. You can follow the book from start to finish or choose only those lessons that interest you.Classroom in a Book (R), the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does-an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. Nº de ref. de la librería BZV9780321962874

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 63,31
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

6.

Hawkins, Brian; Chiu-Watson, Lily
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos Cantidad: 5
Librería
GreatBookPrices
(Columbia, MD, Estados Unidos de America)
Valoración
[?]

Descripción Estado de conservación: New. Nº de ref. de la librería 19775723-n

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 62,08
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 2,21
A Estados Unidos de America
Destinos, gastos y plazos de envío

7.

Brian Hawkins, Lily Chiu-Watson
Editorial: Pearson Education 2014-07-13, San Francisco (2014)
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos paperback Cantidad: 1
Librería
Blackwell's
(Oxford, OX, Reino Unido)
Valoración
[?]

Descripción Pearson Education 2014-07-13, San Francisco, 2014. paperback. Estado de conservación: New. Nº de ref. de la librería 9780321962874

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 73,67
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 6,80
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

8.

Brian Hawkins; Lily Chiu-Watson
Editorial: Adobe Press (2014)
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos Paperback Primera edición Cantidad: 1
Librería
Irish Booksellers
(Rumford, ME, Estados Unidos de America)
Valoración
[?]

Descripción Adobe Press, 2014. Paperback. Estado de conservación: New. book. Nº de ref. de la librería M0321962877

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 76,23
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

9.

Brian Hawkins; Lily Chiu-Watson
Editorial: Adobe Press (2014)
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos Tapa blanda Cantidad: > 20
Librería
Palexbooks
(Sanford, NC, Estados Unidos de America)
Valoración
[?]

Descripción Adobe Press, 2014. Estado de conservación: New. Brand new! Please provide a physical shipping address. Nº de ref. de la librería 9780321962874

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 75,78
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 2,52
A Estados Unidos de America
Destinos, gastos y plazos de envío

10.

Brian Hawkins
Editorial: Adobe Press Jul 2014 (2014)
ISBN 10: 0321962877 ISBN 13: 9780321962874
Nuevos Taschenbuch Cantidad: 1
Librería
Valoración
[?]

Descripción Adobe Press Jul 2014, 2014. Taschenbuch. Estado de conservación: Neu. Neuware - In Adobe Target Classroom in a Book, seasoned Target veteran Brian Hawkins introduces beginning marketing students to the basic concepts of website optimization, including A/B testing, audience targeting, segmentation, and recommendation. Brian goes on to provide a thorough introduction to the Adobe Target solution, with lessons on setting up customer offers, testing campaigns, custom segmentation, multivariate test, and reporting. It includes best practices as well as countless tips and techniques to help students become more productive with the software. They can follow the book from start to finish or choose only those lessons that interest them. 204 pp. Englisch. Nº de ref. de la librería 9780321962874

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 84,52
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 12,01
De Alemania a Estados Unidos de America
Destinos, gastos y plazos de envío

Existen otras 9 copia(s) de este libro

Ver todos los resultados de su búsqueda