Corporate identity affects all parts of a company, it allows for sustainable and clear corporate communication, and it is a strategic approach tailored towards specific goals of a corporation and its customers. Designing the Brand Experience is a collection of close to 150 corporate identity projects, which demonstrate effectively how a brand succeeds in visual implementation, message communication and conduct. The rich content and extensive coverage of various industries makes this book a valuable reference when executing corporate identity projects.
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Descripción Page One Publishing. Estado de conservación: New. pp. 264. Nº de ref. de la librería 6434651