Explorations in Australian Literature - Tapa dura

Media Speaks Management Matters

Contents Preface Media 1 Mass communication--trends traits and theories 2 Investigative reporting--the new armory in modern journalism 3 Plate versus digital printing no rivalry but integrated co-existence 4 Communication management - from debacle to miracle 5 News agency - the real Bishop in media business 6 Cyber journalism - the ultimate destiny Education and management 7 Capitalism at the crossroads 8 Business process management--a catalyst between business and IT 9 Risk management prevention is better than cure 10 Business begins with Swot 11 Education and industry sought for amalgamation 12 Education and research Indias private sector still lagging behind Bibliography IndexOne can easily dedicate this decade into two domains namely media and management Almost everything is revolving under this two M If we go through the database of students preference in choosing various UG and PG courses under leading colleges and universities in our country and even abroad it is clear that management and media happened to be the most preferred destination Over viewing the reality the book has been written The articles are astutely selected by which the students and aspiring professionals of media and management will acquire some niche and relevant knowledge Hopefully the book would enable an immense help for the students professionals and researchers of media and management jacket 76 pp. Nº de ref. del artículo: 99465

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