Managing Our Cultural Heritage (English and French Edition)

 
9788173052149: Managing Our Cultural Heritage (English and French Edition)

Cultural heritage is the sum-total of historical sites, neighbourhoods, art collections and practices that a society inherits from its past and tries to preserve for future generations. In principle, nothing is as far removed from our production-and-trade-based economy as this body of unchanging assets that defy duplication. However, the development of cultural tourism, the importance of artistic pursuits and the vitality of art markets, testify to the economic value of this heritage. By generating resources, both directly and indirectly, it provides gainful employment to a large number of people. There is nothing wrong in emphasizing the economic dimension provided we respect two conditions. The first is to look upon our cultural heritage as a source of several heritage-related services. The second is not to choose between various cultural options for economic reasons. On the basis of these principles, this book will try to elucidate the economic dimensions and potential of our cultural heritage, the management methods used by those who hold ownership rights or the right of use of cultural properties and define the future grounds for state intervention. The first three chapters deal with these economic dimensions and the chain of jobs and resources that they generate. After establishing the importance of cultural heritage in the present economic system and the conventions that demarcate its outlines, this book will describe the services it renders to households and enterprises, to regions and societies, in order to determine its economic value. The next three chapters deal with the management of heritage-related resources. Is it possible to talk of effectiveness and efficiency and if so, what are the proper instruments to achieve them? Is there a system for marketing cultural heritage? How does one price the acquisition of heritage-related services? The last chapter shows why markets do not permit an optimal allocation of funds and a suitable level of activities, especially in urban areas. Does it follow that our heritage policies should be shaped by the shortcomings of the market or should they be changed by demonstrating the advantages of a heritage ecosystem?

"Sinopsis" puede pertenecer a otra edición de este libro.

Language Notes:

Text: English (translation)
Original Language: French

"Sobre este título" puede pertenecer a otra edición de este libro.

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Xavier Greffe
Editorial: Aryan Books, New Delhi
ISBN 10: 817305214X ISBN 13: 9788173052149
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Descripción Aryan Books, New Delhi. Hard Bound. Estado de conservación: New. First. Nº de ref. de la librería 213629

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Xavier Greffe
Editorial: ARYAN BOOKS INTERNATIONAL (2001)
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Descripción ARYAN BOOKS INTERNATIONAL, 2001. Hardcover. Estado de conservación: New. Printed Pages: 204. Nº de ref. de la librería Aryan-9788173052149

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Greffe Xavier Sahgal Latika
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Xavier Greffe
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Descripción ARYAN BOOKS INTERNATIONAL, 2001. Hardcover. Estado de conservación: New. Printed Pages: 204. Nº de ref. de la librería Aryan-9788173052149

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Xavier Greffe
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Descripción hardcover. Estado de conservación: New. Size: 18x25cm, Cultural heritage is the sum-total of historical sites, neighbourhoods, art collections and practices that a society inherits from its past and tries to preserve fffor future generations. However, the development of cultural tourism, the importance of artictic pursuits and the vitality of art markets, testify to the economic value of this heritage. This book will try to elucidate the economic dimensions and potential of our cultural heritage, the management methods used by those who hold ownership rights or the right of use of cultural properties and define the future gounds for state. 204 Verify ISBN for International Edition, Year of Publication 2001 817305214X. Nº de ref. de la librería 24905

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6.

Xavier Greffe
Editorial: Aryan Books International & Cultural Section of Embassy of France in India (2001)
ISBN 10: 817305214X ISBN 13: 9788173052149
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Descripción Aryan Books International & Cultural Section of Embassy of France in India, 2001. Hardcover. Estado de conservación: New. First edition. Cultural heritage is the sum-total of historical sites, neighbourhoods, art collections and practices that a society inherits from its past and tries to preserve for future generations. In principle, nothing is as far removed from our production-and-trade-based economy as this body of unchanging assets that defy duplication. However, the development of cultural tourism, the importance of artistic pursuits and the vitality of art markets, testify to the economic value of this heritage. By generating resources, both directly and indirectly, it provides gainful employment to a large number of people. There is nothing wrong in emphasizing the economic dimension provided we respect two conditions. The first is to look upon our cultural heritage as a source of several heritage-related services. The second is not to choose between various cultural options for economic reasons. On the basis of these principles, this book will try to elucidate the economic dimensions and potential of our cultural heritage, the management methods used by those who hold ownership rights or the right of use of cultural properties and define the future grounds for state intervention. The first three chapters deal with these economic dimensions and the chain of jobs and resources that they generate. After establishing the importance of cultural heritage in the present economic system and the conventions that demarcate its outlines, this book will describe the services it renders to households and enterprises, to regions and societies, in order to determine its economic value. The next three chapters deal with the management of heritage-related resources. Is it possible to talk of effectiveness and efficiency and if so, what are the proper instruments to achieve them? Is there a system for marketing cultural heritage? How does one price the acquisition of heritage-related services? The last chapter shows why markets do not permit an optimal allocation of funds and a suitable level of activities, especially in urban areas. Does it follow that our heritage policies should be shaped by the shortcomings of the market or should they be changed by demonstrating the advantages of a heritage ecosystem? CONTENTS: Introduction; I. USING CULTURAL HERITAGE AS A LEVER TO SPUR DEVELOPMENT : 1. Basic Trends Favourable to the Development of Cultural Heritage 2. Cultural Heritage : A Sector of Limited Importance when taken by itself 3. Heritage : An Important Incentive for Development 4. Can Heritage be a Lever for Social Development? II. DEFINITION OF CULTURAL HERITAGE : 1. Diversifying and expanding the Cultural Domain 2. Creating Heritage Areas 3. Criteria of the Heritage Convention III. ECONOMIC ASSESSMENT OF HERITAGE : 1. From Reasons Based on Heritage to Economic Reasons 2. Basic Principles Underlying the Economic Value of Heritage 3. Assessing of Economic Value of Heritage 4. Economic Evaluation of Heritage : Some Examples 5. Approach based on the Optional Value 6. The Price of Movable Heritage IV. HERITAGE-RELATED ACTIVITIES AND THE QUEST FOR EFFICIENCY : 1. Efficiency and Effectiveness in Heritage Management 2. Management of Heritage Sites V. MARKETING HERITAGE : 1. Marketing and Heritage 2. User Analysis Protocols 3. Collecting Information about Consumers 4. The Definition of Products and Services 5. Networking and Marketing 6. Promotion and Communication VI. ADMISSION FEES TO HERITAGE SITES : 1. Issues Involved in Price Determination 2. Fixing a Reference Admission Fee 3. Differentiation of Admission Fees 4. Other Earnings from Heritage Sites VII. PUBLIC MANAGEMENT OF HERITAGE : 1. Does the Market Neglect Immovable Heritage? 2. Is the Commercial Circulation of Movable Heritage Inadequate? 3. From Marketing Heritage-Related Services to Creating a Heritage-Based Ecosystem 1. Books 2. R Printed Pages: 204. Nº de ref. de la librería 3809

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7.

Xavier Greffe
Editorial: Aryan Books International & Cultural Section of Embassy of France in India (2001)
ISBN 10: 817305214X ISBN 13: 9788173052149
Nuevos Tapa dura Primera edición Cantidad: > 20
Librería
A - Z Books
(New Delhi, DELHI, India)
Valoración
[?]

Descripción Aryan Books International & Cultural Section of Embassy of France in India, 2001. Hardcover. Estado de conservación: New. First edition. Cultural heritage is the sum-total of historical sites, neighbourhoods, art collections and practices that a society inherits from its past and tries to preserve for future generations. In principle, nothing is as far removed from our production-and-trade-based economy as this body of unchanging assets that defy duplication. However, the development of cultural tourism, the importance of artistic pursuits and the vitality of art markets, testify to the economic value of this heritage. By generating resources, both directly and indirectly, it provides gainful employment to a large number of people. There is nothing wrong in emphasizing the economic dimension provided we respect two conditions. The first is to look upon our cultural heritage as a source of several heritage-related services. The second is not to choose between various cultural options for economic reasons. On the basis of these principles, this book will try to elucidate the economic dimensions and potential of our cultural heritage, the management methods used by those who hold ownership rights or the right of use of cultural properties and define the future grounds for state intervention. The first three chapters deal with these economic dimensions and the chain of jobs and resources that they generate. After establishing the importance of cultural heritage in the present economic system and the conventions that demarcate its outlines, this book will describe the services it renders to households and enterprises, to regions and societies, in order to determine its economic value. The next three chapters deal with the management of heritage-related resources. Is it possible to talk of effectiveness and efficiency and if so, what are the proper instruments to achieve them? Is there a system for marketing cultural heritage? How does one price the acquisition of heritage-related services? The last chapter shows why markets do not permit an optimal allocation of funds and a suitable level of activities, especially in urban areas. Does it follow that our heritage policies should be shaped by the shortcomings of the market or should they be changed by demonstrating the advantages of a heritage ecosystem? CONTENTS: Introduction; I. USING CULTURAL HERITAGE AS A LEVER TO SPUR DEVELOPMENT : 1. Basic Trends Favourable to the Development of Cultural Heritage 2. Cultural Heritage : A Sector of Limited Importance when taken by itself 3. Heritage : An Important Incentive for Development 4. Can Heritage be a Lever for Social Development? II. DEFINITION OF CULTURAL HERITAGE : 1. Diversifying and expanding the Cultural Domain 2. Creating Heritage Areas 3. Criteria of the Heritage Convention III. ECONOMIC ASSESSMENT OF HERITAGE : 1. From Reasons Based on Heritage to Economic Reasons 2. Basic Principles Underlying the Economic Value of Heritage 3. Assessing of Economic Value of Heritage 4. Economic Evaluation of Heritage : Some Examples 5. Approach based on the Optional Value 6. The Price of Movable Heritage IV. HERITAGE-RELATED ACTIVITIES AND THE QUEST FOR EFFICIENCY : 1. Efficiency and Effectiveness in Heritage Management 2. Management of Heritage Sites V. MARKETING HERITAGE : 1. Marketing and Heritage 2. User Analysis Protocols 3. Collecting Information about Consumers 4. The Definition of Products and Services 5. Networking and Marketing 6. Promotion and Communication VI. ADMISSION FEES TO HERITAGE SITES : 1. Issues Involved in Price Determination 2. Fixing a Reference Admission Fee 3. Differentiation of Admission Fees 4. Other Earnings from Heritage Sites VII. PUBLIC MANAGEMENT OF HERITAGE : 1. Does the Market Neglect Immovable Heritage? 2. Is the Commercial Circulation of Movable Heritage Inadequate? 3. From Marketing Heritage-Related Services to Creating a Heritage-Based Ecosystem 1. Books 2. R Printed Pages: 204. Nº de ref. de la librería 3809

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8.

Xavier Greffe, Latika Sahgal (Translator)
Editorial: Motilal UK Books of India (2002)
ISBN 10: 817305214X ISBN 13: 9788173052149
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Descripción Motilal UK Books of India, 2002. Hardcover. Estado de conservación: New. Nº de ref. de la librería DADAX817305214X

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Xavier Greffe
Editorial: Aryan Books International (2001)
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Irish Booksellers
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Descripción Aryan Books International, 2001. Hardcover. Estado de conservación: New. book. Nº de ref. de la librería M817305214X

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Xavier Greffe
Editorial: Aryan Books International, India (2002)
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The Book Depository EURO
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Descripción Aryan Books International, India, 2002. Hardback. Estado de conservación: New. Language: N/A. Brand New Book. Nº de ref. de la librería AMO9788173052149

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