What can magic tell us about ourselves and our daily lives? If you subtly change the subject during an uncomfortable conversation, did you know you're using attentional 'misdirection', a core technique of magic? And if you've ever bought an expensive item you'd sworn never to buy, you were probably unaware that the salesperson was, like an accomplished magician, a master at creating the 'illusion of choice'.
Leading neuroscientists Stephen Macknik and Susana Martinez-Conde meet with magicians from all over the world to explain how the magician's art sheds light on consciousness, memory, attention, and belief. As the founders of the new discipline of NeuroMagic, they combine cutting-edge scientific research with startling insights into the tricks of the magic trade. By understanding how magic manipulates the processes in our brains, we can better understand how we work - in fields from law and education to marketing, health and psychology - for good and for ill.
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Descripción Paperback. Condición: new. Paperback. What can magic tell us about ourselves and our daily lives? If you subtly change the subject during an uncomfortable conversation, did you know you're using attentional 'misdirection', a core technique of magic? And if you've ever bought an expensive item you'd sworn never to buy, you were probably unaware that the salesperson was, like an accomplished magician, a master at creating the 'illusion of choice'.In Sleights of Mind, leading neuroscientists Stephen Macknik and Susana Martinez-Conde meet with magicians from all over the world to explain how the magician's art sheds light on consciousness, memory, attention, and belief. As the founders of the new discipline of NeuroMagic, they combine cutting-edge scientific research with startling insights into the tricks of the magic trade, showing how the world's greatest masters of deception turn the brain's faculties against itself. By understanding how magic manipulates the processes in our brains, we can better understand how we work - in fields from law and education to marketing, health and psychology - for good and for ill. A unique and fascinating look at the relationship between magic, the brain, and everyday life. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Nº de ref. del artículo: 9781846683909
Descripción paperback. Condición: New. Language: ENG. Nº de ref. del artículo: 9781846683909
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Descripción Paperback. Condición: Brand New. 304 pages. 7.80x5.08x0.75 inches. In Stock. Nº de ref. del artículo: __1846683904
Descripción Paperback / softback. Condición: New. New copy - Usually dispatched within 4 working days. A unique and fascinating look at the relationship between magic, the brain, and everyday life. Nº de ref. del artículo: B9781846683909
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Descripción PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000. Nº de ref. del artículo: HU-9781846683909
Descripción Taschenbuch. Condición: Neu. Neuware - What can magic tell us about ourselves and our daily lives If you subtly change the subject during an uncomfortable conversation, did you know you're using attentional 'misdirection', a core technique of magic And if you've ever bought an expensive item you'd sworn never to buy, you were probably unaware that the salesperson was, like an accomplished magician, a master at creating the 'illusion of choice'. Leading neuroscientists Stephen Macknik and Susana Martinez-Conde meet with magicians from all over the world to explain how the magician's art sheds light on consciousness, memory, attention, and belief. As the founders of the new discipline of NeuroMagic, they combine cutting-edge scientific research with startling insights into the tricks of the magic trade. By understanding how magic manipulates the processes in our brains, we can better understand how we work - in fields from law and education to marketing, health and psychology - for good and for ill. Englisch. Nº de ref. del artículo: 9781846683909
Descripción Condición: New. 2012. Main. Paperback. A unique and fascinating look at the relationship between magic, the brain, and everyday life. Num Pages: 304 pages, Illustrations. BIC Classification: JM; PDZ. Category: (G) General (US: Trade). Dimension: 172 x 199 x 20. Weight in Grams: 250. . . . . . Books ship from the US and Ireland. Nº de ref. del artículo: V9781846683909