Leverage HubSpot to reach your target audience with the right content and convert them into loyal customers
Key Features:
Book Description:
Empowering Marketing and Sales with HubSpot is your comprehensive solution to using HubSpot to achieve your business goals with a flexible and lean approach. With this book, you'll implement out-of-the-box solutions provided by HubSpot for sales and marketing professionals using all the tools needed to effectively manage your business campaigns, sales, and marketing automation processes.
This book will take you through steps to ensure your investment in HubSpot pays off from Day 1. You'll learn how to set up HubSpot correctly and understand how to generate quick wins for your organization. Next, you will work with important HubSpot tools for SEO, social media, and ads. The book will also show you how to use HubSpot for conversational marketing and create a marketing funnel using HubSpot's lead capture and engagement tools. In addition to this, you will get to grips with building custom reports, dashboards, and notifications to stay on top of company marketing goals. Later, you will learn how to use HubSpot for inbound marketing and for every type of business, such as manufacturing, agriculture, and eCommerce.
By the end of this HubSpot book, you will have the skills you need to be able to set up effective marketing campaigns and leverage the insights gleaned from sales efforts using just one platform.
What You Will Learn:
Who this book is for:
This HubSpot marketing book is for sales and marketing professionals, business owners, and entrepreneurs who want to use HubSpot for scaling their sales and marketing activities. A basic understanding of key marketing terms is required to get started with this book.
"Sinopsis" puede pertenecer a otra edición de este libro.
Resa Gooding is a HubSpot Certified Trainer and an expert in multiple digital marketing disciplines, including marketing automation and closed-loop reporting. Resa is the co-founder and ex-CMO of Cacao Media, a HubSpot-certified Diamond Partner Agency that was acquired by ScaleOps in 2022. Using CRM and marketing automation processes set up by Resa and her team, paired with digital marketing best practices, organizations were able to spend more time closing deals instead of being bogged down by administrative tasks or misaligned processes.
"Sobre este título" puede pertenecer a otra edición de este libro.
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