Sustainable Luxury and Social Entrepreneurship Volume II: More Stories from the Pioneers: 2

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9781783533565: Sustainable Luxury and Social Entrepreneurship Volume II: More Stories from the Pioneers: 2
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Luxury products are now seen by a growing number of global consumers as an important and more widely available way of expressing personal aspirations and values. Most consumers of luxury products and services use them as status symbols and symbols of success. However, the definition of success – and the way it is perceived by others – is changing. Many of these successful consumers now want the brands they use to reflect their concerns and aspirations. Such products come with a heavy social and environmental cost. Sustainable luxury is about rediscovering the old meaning of luxury – a considered purchase of a beautifully crafted object with built-in social and environmental value.The social entrepreneurs documented in this book highlight the relationship between personal values and sustainability, entrepreneurship and innovation in developing and marketing luxury products. The pioneers outline how they have developed inclusive supply chains with poor and vulnerable communities. Their stories prove that luxury need not be a destructive force. Instead, this book opens a window on a world where entrepreneurial pioneers can change the rules of the game.

Biografía del autor:

MIGUEL ANGEL GARDETTI founded and is head of the Center for Studies of Sustainable Luxury, Argentina. MARIA EUGENIA GIRON has 18 years' experience in the luxury industry as an executive, investor, professor and author.

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9781783533718: Sustainable Luxury and Social Entrepreneurship Volume II: More Stories from the Pioneers: 2

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ISBN 10:  1783533714 ISBN 13:  9781783533718
Editorial: Routledge, 2016
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Angel, Miguel
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Descripción Taylor Francis Ltd, United Kingdom, 2016. Paperback. Condición: New. Language: English . Brand New Book. Luxury products are now seen by a growing number of global consumers as an important and more widely available way of expressing personal aspirations and values. Most consumers of luxury products and services use them as status symbols and symbols of success. However, the definition of success - and the way it is perceived by others - is changing. Many of these successful consumers now want the brands they use to reflect their concerns and aspirations. Such products come with a heavy social and environmental cost. Sustainable luxury is about rediscovering the old meaning of luxury - a considered purchase of a beautifully crafted object with built-in social and environmental value.The social entrepreneurs documented in this book highlight the relationship between personal values and sustainability, entrepreneurship and innovation in developing and marketing luxury products. The pioneers outline how they have developed inclusive supply chains with poor and vulnerable communities. Their stories prove that luxury need not be a destructive force. Instead, this book opens a window on a world where entrepreneurial pioneers can change the rules of the game. Nº de ref. del artículo: AA69781783533565

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Publicado por Taylor Francis Ltd, United Kingdom (2016)
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Descripción Taylor Francis Ltd, United Kingdom, 2016. Paperback. Condición: New. Language: English . Brand New Book. Luxury products are now seen by a growing number of global consumers as an important and more widely available way of expressing personal aspirations and values. Most consumers of luxury products and services use them as status symbols and symbols of success. However, the definition of success - and the way it is perceived by others - is changing. Many of these successful consumers now want the brands they use to reflect their concerns and aspirations. Such products come with a heavy social and environmental cost. Sustainable luxury is about rediscovering the old meaning of luxury - a considered purchase of a beautifully crafted object with built-in social and environmental value.The social entrepreneurs documented in this book highlight the relationship between personal values and sustainability, entrepreneurship and innovation in developing and marketing luxury products. The pioneers outline how they have developed inclusive supply chains with poor and vulnerable communities. Their stories prove that luxury need not be a destructive force. Instead, this book opens a window on a world where entrepreneurial pioneers can change the rules of the game. Nº de ref. del artículo: AA69781783533565

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Miguel Angel Gardetti (editor), María Eugenia Girón (editor)
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Publicado por Taylor Francis Ltd, United Kingdom (2016)
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Descripción Taylor Francis Ltd, United Kingdom, 2016. Paperback. Condición: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Luxury products are now seen by a growing number of global consumers as an important and more widely available way of expressing personal aspirations and values. Most consumers of luxury products and services use them as status symbols and symbols of success. However, the definition of success - and the way it is perceived by others - is changing. Many of these successful consumers now want the brands they use to reflect their concerns and aspirations. Such products come with a heavy social and environmental cost. Sustainable luxury is about rediscovering the old meaning of luxury - a considered purchase of a beautifully crafted object with built-in social and environmental value.The social entrepreneurs documented in this book highlight the relationship between personal values and sustainability, entrepreneurship and innovation in developing and marketing luxury products. The pioneers outline how they have developed inclusive supply chains with poor and vulnerable communities. Their stories prove that luxury need not be a destructive force. Instead, this book opens a window on a world where entrepreneurial pioneers can change the rules of the game. Nº de ref. del artículo: BTE9781783533565

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GARDETTI, MIGUEL ANGEL; GIRÓN, MARÍA EUGENIA
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Descripción Routledge, 2016. Paperback. Condición: NEW. 9781783533565 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. For all enquiries, please contact Herb Tandree Philosophy Books directly - customer service is our primary goal. Nº de ref. del artículo: HTANDREE01376327

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