In 1961, President John F. Kennedy launched a bold Alliance for Progress seeking to enlist moderate governments in Latin America behind a program of progressive reforms. Within 12 years, however, this effort was disbanded as political priorities in both the U.S. and Latin America shifted.
More than three decades later, the Inter-American Foundation, a small U.S. government agency, launched a second alliance for progress in the Latin American region, this one seeking to forge ties between Latin American businesses and the region s growing civil society sector. Fifteen years later, this second alliance for progress has become a powerful force. In this new book, Lester M. Salamon, one of the foremost experts on civil society, assesses the reality behind the corporate social engagement (CSE) hype in Latin America. Rejecting the MBA approach that has dominated much of the thinking about CSE globally as inadequate for a region like Latin America, Salamon posits what he terms the corporate social engagement pyramid and finds that many advanced Latin American companies have moved fairly far up this pyramid in ways that hold lessons for corporations everywhere. Brief and highly readable, the book offers a constructive critique of received wisdom about CSE and a roadmap that companies and civil society organizations in other regions can follow.
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Lester M. Salamon is Director of the Center for Civil Society Studies, the Institute for Policy Studies, The Johns Hopkins University. He is the author or editor of over a dozen books, including The State of Nonprofit America (Brookings Institution Press, 2002), The Tools of Government: A Guide to the New Governance (Oxford University Press, 2002), and Global Civil Society Dimensions of the Nonprofit Sector [volume one] (Johns Hopkins Center for Civil Society Studies, 1999). This last book, the companion volume to Global Civil Society: Dimensions of the Nonprofit Sector [volume two], won the Virginia Hodgkinson Prize, Independent Sector, 2001.Review:
This is a short yet outstanding book.... [Salamon] takes us beyond a simple assessment of CSR in Latin America and introduces the idea of Corporate Social Engagement, which will certainly pull the debate on CSR towards new promising frontiers. --Nonprofit and Voluntary Sector Quarterly
A fascinating and richly documented portrait of the distinctive features that have characterized the growth of corporate social responsibility in Latin America. --David Vogel, University of California, Berkeley
A fresh and timely assessment of the exploding growth of corporate social responsibility (CSR) in Latin America, documenting progress in ... Brazil, Argentina, Chile, Colombia, and Mexico. Henry Gomez-Samper, University of the Andes --Henry Gomez-Samper, University of the Andes
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Descripción Kumarian Press, 2010. Hardcover. Estado de conservación: Very Good. Nº de ref. de la librería mon0001000488
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