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Sinopsis
The pre-eminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice.This work: now includes thorough coverage of internet-based strategies, fresh examples of resource-based competitive advantage, additional case illustrations in every chapter, and new self-study questions; features a new two-colour design throughout with high-spec artwork; introduces students to the core concepts and principles of strategy, and offers them the tools they need to formulate and implement these; combines Grant's renowned rigorous approach to business strategy analysis with lively examples of current practice; and, is supported by a range of online resources, including a guide for instructors and downloadable PowerPoint slides for students.
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Acerca del autor
Robert M. Grant is Professor of Management at Georgetown University. He is on the editorial boards of the Strategic Management Journal and Strategy & Leadership. His text, Contemporary Strategy Analysis is a pre-eminent textbook in the field and is accompanied by his Cases to Accompany Contemprary Strategy Analysis.
De la contraportada
The pre-eminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice. The new edition provides a fully updated analysis of competitive advantage at business and corporate level with:
- thorough coverage of internet-based strategies
- fresh examples of resource-based competitive advantage
- improved online resources
- additional case illustrations in every chapter
- new self study questions.
Additional support for lecturers is available at www.blackwellpublishing.com/grant. The website features the Instructor’s Manual, downloadable PowerPoint slides and a selection of new cases to help lecturers plan their courses and make teaching even easier.
"Sobre este título" puede pertenecer a otra edición de este libro.
- EditorialBlackwell
- Año de publicación2008
- ISBN 10 1405163097
- ISBN 13 9781405163095
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de edición6
- Número de páginas496
- Contacto del fabricanteno disponible
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Contemporary Strategy Analysis: Concepts, Techniques, Applications
Publicado por
Blackwell Pub, 2007
ISBN 10: 1405163097
ISBN 13: 9781405163095
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Paperback. Condición: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Nº de ref. del artículo: GOR001885535
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Contemporary Strategy Analysis
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Wiley-Blackwell, 2007
ISBN 10: 1405163097
ISBN 13: 9781405163095
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Contemporary Strategy Analysis
Publicado por
Wiley-Blackwell, 2007
ISBN 10: 1405163097
ISBN 13: 9781405163095
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Paperback
Librería: Reuseabook, Gloucester, GLOS, Reino Unido
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Paperback. Condición: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Grubby book may have mild dirt or some staining, mostly on the edges of pages. Nº de ref. del artículo: CHL9990148
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Contemporary Strategy Analysis
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Contemporary Strategy Analysis : Concepts, Techniques, Applications
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Wiley & Sons, Incorporated, John, 2007
ISBN 10: 1405163097
ISBN 13: 9781405163095
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Contemporary Strategy Analysis : Concepts, Techniques, Applications
Publicado por
Wiley & Sons, Incorporated, John, 2007
ISBN 10: 1405163097
ISBN 13: 9781405163095
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Librería: Better World Books Ltd, Dunfermline, Reino Unido
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Condición: Good. 6th Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Nº de ref. del artículo: GRP15453027
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ISBN 10: 1405163097
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Contemporary Strategy Analysis: Concepts, Techniques, Applications
Publicado por
John Wiley and Sons Ltd, United Kingdom, Oxford, 2007
ISBN 10: 1405163097
ISBN 13: 9781405163095
Antiguo o usado
Paperback
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
Paperback. Condición: Very Good. The pre-eminent strategy text in the field on both sides of the Atlantic has been significantly updated and revised in its latest edition. Introducing students, especially MBA candidates, to the core concepts and principles of strategy, the text combines a rigorous approach to business strategy analysis with lively examples of current practice.This work: now includes thorough coverage of internet-based strategies, fresh examples of resource-based competitive advantage, additional case illustrations in every chapter, and new self-study questions; features a new two-colour design throughout with high-spec artwork; introduces students to the core concepts and principles of strategy, and offers them the tools they need to formulate and implement these; combines Grant's renowned rigorous approach to business strategy analysis with lively examples of current practice; and, is supported by a range of online resources, including a guide for instructors and downloadable PowerPoint slides for students. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Nº de ref. del artículo: GOR001760578
Cantidad disponible: 1 disponibles
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Contemporary Strategy Analysis
Publicado por
BLACKWELL PUBLISHERS, 2007
ISBN 10: 1405163097
ISBN 13: 9781405163095
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Condición: Sehr gut. Zustand: Sehr gut - Gepflegter, sauberer Zustand. Außen: Knick. Aus der Auflösung einer renommierten Bibliothek. Kann Stempel beinhalten. | Sprache: Englisch | Produktart: Bücher. Nº de ref. del artículo: 3546382/202
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Contemporary Strategy Analysis
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Paperback. Condición: Very Good. Contemporary Strategy Analysis This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Nº de ref. del artículo: 7719-9781405163095
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