Technical Communication, International Edition: A Reader-Centered Approach, International Edition - Tapa blanda

Anderson, Paul

9781285064727: Technical Communication, International Edition: A Reader-Centered Approach, International Edition

Tapa blanda

ISBN 10: 1285064720 ISBN 13: 9781285064727

Editorial: Heinle & Heinle Publishers Inc.,U.S., 2013

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TECHNICAL COMMUNICATION: A READER CENTERED APPROACH 8TH ED. BY ANDERSON P V, 9781285064727

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Cr�ticas

PART I: INTRODUCTION. 1. Communication, Your Career, and This Book. 2. Overview of the Reader-Centered Communication Process: Obtaining a Job. PART II: DEFINING YOUR COMMUNICATION'S GOALS. 3. Defining Your Communication's Goals. PART III: PLANNING. 4. Planning for Usefulness. 5. Planning Your Persuasive Strategies. PART IV: CONDUCTING RESEARCH. 6. Conducting Reader-Centered Research: Gathering, Analyzing, and Thinking Critically About Information. 7. Using Five Reader-Centered Research Methods. PART V: DRAFTING PROSE ELEMENTS. 8. Drafting Reader-Centered Paragraphs, Sections, and Chapters. 9. Using Nine Reader-Centered Patterns for Organizing Paragraphs, Sections, and Chapters. 10. Developing an Effective, Professional Style. 11. Beginning a Communication. 12. Ending a Communication. 13. Writing Reader-Centered Front and Back Matter. PART VI: DRAFTING VISUAL ELEMENTS. 14. Creating Reader-Centered Graphics. 15. Creating Eleven Types of Reader-Centered Graphics. 16. Designing Reader-Centered Pages and Documents. PART VII: REVISING. 17. Revising Your Drafts. 18. Testing Your Drafts for Usefulness and Persuasiveness. PART VIII: APPLICATIONS OF THE READER-CENTERED APPROACH. 19. Creating Communications with a Team. 20. Creating and Delivering Listener-Centered Oral Presentations. 21. Managing Client and Service-Learning Projects. 22. Creating Reader-Centered Websites. PART IX: SUPERSTRUCTURES. 23. Letters, Memos, E-mails, and Digital Exchanges. 24. Writing Reader-Centered Proposals. 25. Writing Reader-Centered Empirical Research Reports. 26. Writing Reader-Centered Feasibility Reports. 27. Writing Reader-Centered Progress Reports. 28. Writing Reader-Centered Instructions. Appendix A: Documenting Your Sources. Appendix B: Projects. References. Index.

Rese�a del editor

Thousands of students have successfully improved their writing and design skills using Anderson's TECHNICAL COMMUNICATION: A READER-CENTERED APPROACH, International Edition. Known for its treatment of the rhetorical situation and coverage of usefulness and persuasion, this edition renews the focus on the reader-centered approach and includes new learning outcomes at the start of each chapter to help students gain more from their reading.

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