"Sinopsis" puede pertenecer a otra edición de este libro.
"A sprawling overview of some of the biggest ideas in the start-up world."
--SETH GODIN, Author The Icarus Deception
"The Lean Startup methodology has become a fundamentally critical approach to creating and building a startup. Brant and Patrick explain in a very accessible way, with extended case studies from a variety of exciting, contemporary startups, with awesome bonus illustrations from everyone's favorite robotic dinosaur, Fake Grimlock. If you are a startup entrepreneur, this is a must-read book for your startup journey."
--Brad Feld, Managing Director, Foundry Group; co-founder, TechStars; and creator of the Startup Revolution series of books
"If you're an entrepreneur, making stupid mistakes is inevitable. The Lean methodology will help you cut down on them drastically. Do yourself a favor and pick up The Lean Entrepreneur. It will make your journey into the unknown much, much smoother."
--Julien Smith, New York Times bestselling co-author of Trust Agents
"This fascinating new book shows that at the intersection of disruption and lean company thinking, there is a new world of: lean entrepreneurship--empowered individuals who bring the world kicking and screaming into the future. I can't wait."
--Paul Kedrosky, Editor, Infectious Greed; Senior Fellow, Kauffman Foundation
"The Lean Entrepreneur cruises at 50,000 feet with a view of the context we are operating in today's economy. At the same time, it dives deep into key ways the new startup tools, frameworks, and mechanisms can be leveraged to take advantage of a world filled with uncertainty and opportunity."
--Scott Case, CEO, Startup America Partnership
"Entrepreneurs must alternate between divergent and convergent thinking: first generating ideas, then selecting the best ones. To date, lean startup thinking has emphasized rigorous selection. Cooper & Vlaskovits offer fresh and deep insights about idea generation. From their book, entrepreneurs will learn a lot about where vision comes from, and how lean startup techniques can turn vision into reality."
--Thomas Eisenmann, Howard H. Stevenson Professor of Business Administration, Harvard Business School
You are not a Visionary . . . yet. The Lean Entrepreneur shows you how to become one.
Most of us believe entrepreneurial visionaries are born, not made. Our media glorify business outliers like Bezos, Branson, Gates, and Jobs as heroes with X-ray vision who can look to the future, see clearly what will be, imagine a fully formed product or experience, and then simply make the vision real.
Many in our entrepreneur community still believe that to be visionary, we must merely execute on a seemingly good idea and ignore all doubt. With this mindset, companies build doomed products in a vacuum; enterprises make ill-fated innovation investment decisions; and employees and shareholders come along for an uncomfortable ride.
Falling prey to the Myth of the Visionary confuses talented entrepreneurs, product managers, innovators, and investors. It leads us to heartbreaking, costly, and preventable failures in new product and venture development.
The Lean Entrepreneur moves us beyond this myth. It combines powerful customer insight, rapid experimentation, and easily actionable data from the Lean Startup methodology to empower individuals, companies, and entire teams to evolve their vision, solve problems, and create value at the speed of the Internet.
Anyone can be visionary. The Lean Entrepreneur shows you how to:
"Sobre este título" puede pertenecer a otra edición de este libro.
Descripción Wiley, 2013. Hardcover. Estado de conservación: New. book. Nº de ref. de la librería M111829534X
Descripción Wiley, 2013. Hardcover. Estado de conservación: New. Nº de ref. de la librería DADAX111829534X
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Descripción Wiley, 2013. Hardcover. Estado de conservación: New. Nº de ref. de la librería P11111829534X
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Descripción Wiley, 2013. Estado de conservación: new. Shiny and new! Expect delivery in 20 days. Nº de ref. de la librería 9781118295342-1
Descripción 2013. Hardcover. Estado de conservación: New. 1st. Hardcover. Advice for entrepreneurs looking to build a business people actually want to invest inDesigned to reduce waste by testing the market for a product early and often, the concept.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 256 pages. 0.653. Nº de ref. de la librería 9781118295342