The Power of Thinking Differently: An Imaginative Guide to Creativity, Change, and the Discovery of New Ideas - Tapa dura

Sinopsis

Q: What happens after a former engineer and music teacher explores the creative approaches found in art, science, technology, business, spirituality, and everyday living? A: He writes a humorously enlightening guidebook for anyone wanting to be creative - a book that will re-engineer your brain to think creatively. In "The Power of Thinking Differently," Javy W. Galindo takes us along on an adventurous tour of the creative process. Using fun language, the book looks at creative thinking through the rational lens of psychology, neuroscience, and popular creativity literature. At the same time, it exercises the imagination using allegory, myth, jokes, and puzzles. The book reveals the roots our thinking habits and illuminates an imaginative six-stage roadmap to discovering unique ideas and implementing creative change. We come to see that creativity isn't just for creative types. It turns out that we all have the inherent capacity to think creatively and attain flashes of creative insight. What else will you learn? -- The universal stages of the creative process. How your brain is built to be creative. The secrets to going beyond common sense to attain uncommon ideas. Why relaxation and a sense of play are crucial to being creative. How to overcome creative blocks and habitual thinking patterns. Ways of becoming more insight prone. The keys to cultivating creativity in groups. How to conquer common creativity pitfalls. And how thinking differently can be a soul enriching, meaning deepening activity.

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