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Sinopsis
Book by Bob Kantin
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"A critical factor to closing more business is writing buyer-focused sales proposals. This book shows you how to do that and much more! Follow Bob Kantin's recommended structure if you want your proposals to become the benchmarks your prospects use to evaluate the competition--you'll win every time! A key element of our success is the quality and c
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If you sell in an industry that requires the use of sales proposals, you know what a pain they can be. If you want your proposals to reflect the results of your sales process and blow your buyers away, let expert Bob Kantin’s book show you how. With his advice, you’ll be creating sales proposals that demonstrate your understanding of the buyer’s business situation and critical issues, present a viable business solution and value proposition, and show your ability to deliver on the contract. With Sales Professional’s Guide to Writing Winning Proposals you learn how to: · Create proposals the will become the benchmarks for your buyers · Integrate your sales and proposal development processes · Design sales proposals that help your buyers make informed decisions This book clearly defines what you need for every proposal component whether you’re writing a long, detailed proposal or a short proposal in letter format. If you’re a first-time proposal writer or a seasoned sales professional, Sales Professional’s Guide to Writing Winning Proposals is loaded with information that will help you write winning proposals. It presents a proven sales proposal structure and content guidelines that work for any size or type of business. You’ll find out: · How to leverage buyer information to make a compelling case for your solution · What information buyers expect and need to make a decision · Why your proposal represents the most important deliverable you give to a prospective buyer · Why readability and packaging are important · How and why to design a sales proposal development process for your company
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- EditorialBascom Hill Pub Group Ltd
- Año de publicación2007
- ISBN 10 0979846722
- ISBN 13 9780979846724
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de edición1
- Número de páginas181
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Bascom Hill Publishing Group, 2007
ISBN 10: 0979846722
ISBN 13: 9780979846724
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Sales Professional's Guide to Writing Winning Proposals
Publicado por
Bascom Hill Publishing Group, 2007
ISBN 10: 0979846722
ISBN 13: 9780979846724
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Sales Professional's Guide to Writing Winning Proposals
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ISBN 13: 9780979846724
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Sales Professional's Guide to Writing Winning Proposals
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ISBN 10: 0979846722
ISBN 13: 9780979846724
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Sales Professional's Guide to Writing Winning Proposals (What to Do about It Book)
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Itasca Books, 2007
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ISBN 13: 9780979846724
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Sales Professional's Guide to Writing Winning Proposals (What to Do about It Book)
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Bascom Hill Publishing Group, 2007
ISBN 10: 0979846722
ISBN 13: 9780979846724
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