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Corporate social responsiblity has taken a key position on the agenda of managers and academics over the past decades. Esben Rahbek Gjerdrum Pedersen and colleagues brilliantly develop a fresh and thoughtful perspective on this critical issue. Building on their rich research and experience, the authors offer both theoretical and practical advice. Anyone interested in gaining a foothold on the mountain of literature on corporate social responsibility will find this well-timed book a rich source of ideas and inspiration.
(Adam Lindgreen)This is a wonderful, rich yet accessible introduction to corporate social responsibility that exemplifies the relevance of CSR across the fields of business and management studies
. (Stephen Brammer)Esben Pedersen has gathered an able crew to navigate curious students around the world of CSR in 300 pages. Asking questions is the first and most important step to practice leadership in CSR, and in this anthology the reader will find answers to the most pertinent questions about what corporate social responsibility is, and isn’t, where it came from and where it may be heading.
Admirably up to date and with impressive and authoritative reference lists for those with an appetite to dive in, Pedersen and his colleagues set out to inspire more people to practice leadership in this discipline of dealing with ‘wicked’ problems. The short, snappy cases bring theories to life and illustrate the point. It starts with people asking questions. And deciding to act on what they learn. That’s CSR in a nutshell.
(Susanne Stormer)This book is not available as a print inspection copy. To download an e-version click here or for more information contact your local sales representative.
*Shortlisted in the Management and Leadership Textbook Category at CMI Management Book of the Year Awards 2016*
Why has CSR become part of the mainstream business and academic agenda in the 21st century? How can CSR be fully integrated in business strategy and day-to-day operations? Do companies become more vulnerable to criticism from stakeholders if they make public their commitment to CSR?
These are just some of the questions and challenges explored in this exciting new textbook. Readers will not only gain comprehensive knowledge and understanding of the history of CSR, the key CSR drivers, the main theoretical CSR perspectives and the dominant CSR practices found in the business community, they will also, more crucially, learn how to implement CSR in practice.
Written and edited by leading academics in the field, Corporate Social Responsibility is an engaging and accessible text designed for any student seeking an introduction to this complex and ambiguous subject.
The book is complemented by free online resources, including annotated web links, free full-text journal articles and more.
"Sobre este título" puede pertenecer a otra edición de este libro.
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