Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service

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( 42 valoraciones por Goodreads )
 
9780814433881: Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service
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Críticas:

-... provides firsthand guidance on what works, what doesn't - and the revenue and word-of-mouth payoff of getting it right.- --SupportIndustry.com ..". provides firsthand guidance on what works, what doesn't - and the revenue and word-of-mouth payoff of getting it right." --SupportIndustry.com

Reseña del editor:

With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. Not only that...customers expect more. Unfortunately, many companies fail to take advantage of and properly manage the tools that now exist, delivering a series of frustrating, disjointed transactions that drive people away.

Customer Experience 3.0 provides firsthand guidance on what works, what doesn't--and the revenue and word-of-mouth payoff of getting it right. The book contains an innovative customer-experience framework and step-by-step roadmap, showing readers how to:

● Design and deliver flawless services and products while setting honest customer expectations

● Create and implement an effective customer access strategy

● Capture and leverage the voice of the customer to set priorities and improve products, services and marketing

● Use CRM systems, cutting-edge metrics, and other tools to deliver customer satisfaction.

Great companies provide seamless experiences, seeming to know what customers want before they know it themselves...while others set up fancy Facebook pages and then drop the ball. This groundbreaking guide reveals how to delight customers using the best tools available.

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ISBN 10: 081443388X ISBN 13: 9780814433881
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Descripción 2014. HRD. Condición: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. del artículo: KB-9780814433881

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Goodman, John A.
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Goodman, John A.
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Descripción Hardcover. Condición: New. With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. Not only that.customers expect more. Unfortunately, many companies fail to take advantage of and properly manage the tools that now exist, delivering a series of frustrating, disjointed transactions that drive people away. Customer Experience 3.0 provides firsthand guidance on what works, what doesn't--and the revenue and word-of-mouth payoff of getting it right. The book contains an innovative customer-experience framework and step-by-step roadmap, showing readers how to: ? Design and deliver flawless services and products while setting honest customer expectations ? Create and implement an effective customer access strategy ? Capture and leverage the voice of the customer to set priorities and improve products, services and marketing ? Use CRM systems, cutting-edge metrics, and other tools to deliver customer satisfaction. Great companies provide seamless experiences, seeming to know what customers want before they know it themselves.while others set up fancy Facebook pages and then drop the ball. This groundbreaking guide reveals how to delight customers using the best tools available. Nº de ref. del artículo: 5416863

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Descripción Amacom, United States, 2014. Hardback. Condición: New. Language: English . Brand New Book. With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. Not only that.customers expect more. Unfortunately, many companies fail to take advantage of and properly manage the tools that now exist, delivering a series of frustrating, disjointed transactions that drive people away. Customer Experience 3.0 provides firsthand guidance on what works, what doesn t--and the revenue and word-of-mouth payoff of getting it right. The book contains an innovative customer-experience framework and step-by-step roadmap, showing readers how to: â Design and deliver flawless services and products while setting honest customer expectations â Create and implement an effective customer access strategy â Capture and leverage the voice of the customer to set priorities and improve products, services and marketing â Use CRM systems, cutting-edge metrics, and other tools to deliver customer satisfaction. Great companies provide seamless experiences, seeming to know what customers want before they know it themselves.while others set up fancy Facebook pages and then drop the ball. This groundbreaking guide reveals how to delight customers using the best tools available. Nº de ref. del artículo: AAS9780814433881

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John A. Goodman
Publicado por Amacom, United States (2014)
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Descripción Amacom, United States, 2014. Hardback. Condición: New. Language: English . Brand New Book. With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. Not only that.customers expect more. Unfortunately, many companies fail to take advantage of and properly manage the tools that now exist, delivering a series of frustrating, disjointed transactions that drive people away. Customer Experience 3.0 provides firsthand guidance on what works, what doesn t--and the revenue and word-of-mouth payoff of getting it right. The book contains an innovative customer-experience framework and step-by-step roadmap, showing readers how to: â Design and deliver flawless services and products while setting honest customer expectations â Create and implement an effective customer access strategy â Capture and leverage the voice of the customer to set priorities and improve products, services and marketing â Use CRM systems, cutting-edge metrics, and other tools to deliver customer satisfaction. Great companies provide seamless experiences, seeming to know what customers want before they know it themselves.while others set up fancy Facebook pages and then drop the ball. This groundbreaking guide reveals how to delight customers using the best tools available. Nº de ref. del artículo: AAS9780814433881

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Descripción Hardcover. Condición: New. Hardcover. With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever befo.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 244 pages. 0.522. Nº de ref. del artículo: 9780814433881

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Descripción AMACOM. Hardcover. Condición: New. 256 pages. Dimensions: 9.0in. x 6.0in. x 0.7in.With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. Not only that. . . customers expect more. Unfortunately, many companies fail to take advantage of and properly manage the tools that now exist, delivering a series of frustrating, disjointed transactions that drive people away. Customer Experience 3. 0 provides firsthand guidance on what works, what doesnt--and the revenue and word-of-mouth payoff of getting it right. The book contains an innovative customer-experience framework and step-by-step roadmap, showing readers how to: Design and deliver flawless services and products while setting honest customer expectations Create and implement an effective customer access strategy Capture and leverage the voice of the customer to set priorities and improve products, services and marketing Use CRM systems, cutting-edge metrics, and other tools to deliver customer satisfaction. Great companies provide seamless experiences, seeming to know what customers want before they know it themselves. . . while others set up fancy Facebook pages and then drop the ball. This groundbreaking guide reveals how to delight customers using the best tools available. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Hardcover. Nº de ref. del artículo: 9780814433881

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Descripción Amacom. Hardcover. Condición: New. New copy - Usually dispatched within 2 working days. Nº de ref. del artículo: B9780814433881

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