Empty Pleasures: The Story of Artificial Sweeteners from Saccharin to Splenda

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9780807872741: Empty Pleasures: The Story of Artificial Sweeteners from Saccharin to Splenda

Sugar substitutes have been a part of American life since saccharin was introduced at the 1893 World's Fair. In Empty Pleasures, the first history of artificial sweeteners in the United States, Carolyn de la Pena blends popular culture with business and women's history, examining the invention, production, marketing, regulation, and consumption of sugar substitutes such as saccharin, Sucaryl, NutraSweet, and Splenda. She describes how saccharin, an accidental laboratory by-product, was transformed from a perceived adulterant into a healthy ingredient. As food producers and pharmaceutical companies worked together to create diet products, savvy women's magazine writers and editors promoted artificially sweetened foods as ideal, modern weight-loss aids, and early diet-plan entrepreneurs built menus and fortunes around pleasurable dieting made possible by artificial sweeteners.

NutraSweet, Splenda, and their predecessors have enjoyed enormous success by promising that Americans, especially women, can "have their cake and eat it too," but Empty Pleasures argues that these "sweet cheats" have fostered troubling and unsustainable eating habits and that the promises of artificial sweeteners are ultimately too good to be true.

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Book Description:

" Empty Pleasures provides a fascinating window into the complex history of artificial sweeteners in the United States, blending business history with discussions about how these products actually worked within the lives of consumers. An in-depth, nuanced study."--Amy Farrell, author of Yours in Sisterhood: Ms. Magazine and the Promise of Popular Feminism

From the Inside Flap:

In Empty Pleasures, the first history of artificial sweeteners in the United States, Carolyn de la Pena blends popular culture with business and women's history, shedding light on the invention, production, marketing, regulation, and consumption of sugar substitutes such as saccharin, Sucaryl, NutraSweet, and Splenda. These companies have enjoyed enormous success by promising that Americans, can "have their cake and eat it too," but Empty Pleasures argues both that these "sweet cheats" have fostered troubling and unsustainable eating habits and are ultimately too good to be true.

"Sobre este título" puede pertenecer a otra edición de este libro.

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de la Pena, Carolyn
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Descripción University of North Carolina Press. Estado de conservación: New. Brand New. Nº de ref. de la librería 0807872741

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Descripción 2012. PAP. Estado de conservación: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. de la librería KS-9780807872741

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de la Peña, Carolyn
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Descripción Univ North Carolina. Estado de conservación: BRAND NEW. BRAND NEW Softcover A Brand New Quality Book from a Full-Time Veteran Owned Bookshop in business since 1992!. Nº de ref. de la librería 2607875

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Carolyn Thomas de la Pena
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Descripción The University of North Carolina Press, United States, 2012. Paperback. Estado de conservación: New. New edition. Language: English . Brand New Book. Sugar substitutes have been a part of American life since saccharin was introduced at the 1893 World s Fair. In Empty Pleasures, the first history of artificial sweeteners in the United States, Carolyn de la Pena blends popular culture with business and women s history, examining the invention, production, marketing, regulation, and consumption of sugar substitutes such as saccharin, Sucaryl, NutraSweet, and Splenda. She describes how saccharin, an accidental laboratory by-product, was transformed from a perceived adulterant into a healthy ingredient. As food producers and pharmaceutical companies worked together to create diet products, savvy women s magazine writers and editors promoted artificially sweetened foods as ideal, modern weight-loss aids, and early diet-plan entrepreneurs built menus and fortunes around pleasurable dieting made possible by artificial sweeteners. NutraSweet, Splenda, and their predecessors have enjoyed enormous success by promising that Americans, especially women, can have their cake and eat it too, but Empty Pleasures argues that these sweet cheats have fostered troubling and unsustainable eating habits and that the promises of artificial sweeteners are ultimately too good to be true. Nº de ref. de la librería AAS9780807872741

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Carolyn Thomas de la Pena
Editorial: The University of North Carolina Press, United States (2012)
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Descripción The University of North Carolina Press, United States, 2012. Paperback. Estado de conservación: New. New edition. Language: English . Brand New Book. Sugar substitutes have been a part of American life since saccharin was introduced at the 1893 World s Fair. In Empty Pleasures, the first history of artificial sweeteners in the United States, Carolyn de la Pena blends popular culture with business and women s history, examining the invention, production, marketing, regulation, and consumption of sugar substitutes such as saccharin, Sucaryl, NutraSweet, and Splenda. She describes how saccharin, an accidental laboratory by-product, was transformed from a perceived adulterant into a healthy ingredient. As food producers and pharmaceutical companies worked together to create diet products, savvy women s magazine writers and editors promoted artificially sweetened foods as ideal, modern weight-loss aids, and early diet-plan entrepreneurs built menus and fortunes around pleasurable dieting made possible by artificial sweeteners. NutraSweet, Splenda, and their predecessors have enjoyed enormous success by promising that Americans, especially women, can have their cake and eat it too, but Empty Pleasures argues that these sweet cheats have fostered troubling and unsustainable eating habits and that the promises of artificial sweeteners are ultimately too good to be true. Nº de ref. de la librería AAS9780807872741

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Carolyn de la Peña
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Descripción The University of North Caroli, 2017. Paperback. Estado de conservación: New. Never used! This item is printed on demand. Nº de ref. de la librería 0807872741

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De La Pena, Carolyn
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Descripción University of North Carolina Press 8/1/2012, 2012. Paperback or Softback. Estado de conservación: New. Empty Pleasures: The Story of Artificial Sweeteners from Saccharin to Splenda. Book. Nº de ref. de la librería BBS-9780807872741

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Descripción Estado de conservación: New. Nº de ref. de la librería ria9780807872741_ing

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Descripción The University of North Carolina Press. Paperback. Estado de conservación: New. New copy - Usually dispatched within 2 working days. Nº de ref. de la librería B9780807872741

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Descripción The University of North Carolina Press 2012-08-15, 2012. Paperback. Estado de conservación: New. Nº de ref. de la librería NU-ING-26643874

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