Educating the Consumer-citizen: A History of the Marriage of Schools, Advertising, and Media (Sociocultural, Political, and Historical Studies in Education)

3,67 valoración promedio
( 3 valoraciones por GoodReads )
 
9780805842746: Educating the Consumer-citizen: A History of the Marriage of Schools, Advertising, and Media (Sociocultural, Political, and Historical Studies in Education)
Reseña del editor:

In Educating the Consumer-Citizen: A History of the Marriage of Schools, Advertising, and Media, Joel Spring charts the rise of consumerism as the dominant American ideology of the 21st century. He documents and analyzes how, from the early 19th century through the present, the combined endeavors of schools, advertising, and media have led to the creation of a consumerist ideology and ensured its central place in American life and global culture.

Spring first defines consumerist ideology and consumer-citizen and explores their 19th-century origins in schools, children's literature, the commercialization of American cities, advertising, newspapers, and the development of department stores. He then traces the rise of consumerist ideology in the 20th century by looking closely at: the impact of the home economics profession on the education of women as consumers and the development of an American cuisine based on packaged and processed foods; the influence of advertising images of sports heroes, cowboys, and the clean-shaven businessman in shaping male identity; the outcomes of the growth of the high school as a mass institution on the development of teenage consumer markets; the consequences of commercial radio and television joining with the schools to educate a consumer-oriented population so that, by the 1950s, consumerist images were tied to the Cold War and presented as the "American way of life" in both media and schools; the effects of the civil rights movement on integrating previously excluded groups into the consumer society; the changes the women's movement demanded in textbooks, school curricula, media, and advertising that led to a new image of women in the consumer market; and the ascent of fast food education. Spring carries the story into the 21st century by examining the evolving marriage of schools, advertising, and media and its ongoing role in educating the consumer-citizen and creating an integrated consumer market.

This book will be of wide interest to scholars, professionals, and students across foundations of education, history and sociology of education, educational policy, mass communications, American history, and cultural studies. It is highly appropriate as a text for courses in these areas.

"Sobre este título" puede pertenecer a otra edición de este libro.

Los mejores resultados en AbeBooks

1.

Spring, Joel
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Cantidad: > 20
Librería
BWB
(Valley Stream, NY, Estados Unidos de America)
Valoración
[?]

Descripción Estado de conservación: New. Depending on your location, this item may ship from the US or UK. Nº de ref. de la librería 97808058427460000000

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 33,45
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

2.

Joel Spring
Editorial: Lawrence Erlbaum Associates Inc, United States (2003)
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Paperback Cantidad: 10
Impresión bajo demanda
Librería
The Book Depository
(London, Reino Unido)
Valoración
[?]

Descripción Lawrence Erlbaum Associates Inc, United States, 2003. Paperback. Estado de conservación: New. 223 x 152 mm. Language: English . Brand New Book ***** Print on Demand *****.In Educating the Consumer-Citizen: A History of the Marriage of Schools, Advertising, and Media, Joel Spring charts the rise of consumerism as the dominant American ideology of the 21st century. He documents and analyzes how, from the early 19th century through the present, the combined endeavors of schools, advertising, and media have led to the creation of a consumerist ideology and ensured its central place in American life and global culture. Spring first defines consumerist ideology and consumer-citizen and explores their 19th-century origins in schools, children s literature, the commercialization of American cities, advertising, newspapers, and the development of department stores. He then traces the rise of consumerist ideology in the 20th century by looking closely at: the impact of the home economics profession on the education of women as consumers and the development of an American cuisine based on packaged and processed foods; the influence of advertising images of sports heroes, cowboys, and the clean-shaven businessman in shaping male identity; the outcomes of the growth of the high school as a mass institution on the development of teenage consumer markets; the consequences of commercial radio and television joining with the schools to educate a consumer-oriented population so that, by the 1950s, consumerist images were tied to the Cold War and presented as the American way of life in both media and schools; the effects of the civil rights movement on integrating previously excluded groups into the consumer society; the changes the women s movement demanded in textbooks, school curricula, media, and advertising that led to a new image of women in the consumer market; and the ascent of fast food education. Spring carries the story into the 21st century by examining the evolving marriage of schools, advertising, and media and its ongoing role in educating the consumer-citizen and creating an integrated consumer market. This book will be of wide interest to scholars, professionals, and students across foundations of education, history and sociology of education, educational policy, mass communications, American history, and cultural studies. It is highly appropriate as a text for courses in these areas. Nº de ref. de la librería AAV9780805842746

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 34,53
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

3.

Joel Spring
Editorial: Lawrence Erlbaum Associates Inc, United States (2003)
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Paperback Cantidad: 10
Impresión bajo demanda
Librería
The Book Depository US
(London, Reino Unido)
Valoración
[?]

Descripción Lawrence Erlbaum Associates Inc, United States, 2003. Paperback. Estado de conservación: New. 223 x 152 mm. Language: English . Brand New Book ***** Print on Demand *****. In Educating the Consumer-Citizen: A History of the Marriage of Schools, Advertising, and Media, Joel Spring charts the rise of consumerism as the dominant American ideology of the 21st century. He documents and analyzes how, from the early 19th century through the present, the combined endeavors of schools, advertising, and media have led to the creation of a consumerist ideology and ensured its central place in American life and global culture. Spring first defines consumerist ideology and consumer-citizen and explores their 19th-century origins in schools, children s literature, the commercialization of American cities, advertising, newspapers, and the development of department stores. He then traces the rise of consumerist ideology in the 20th century by looking closely at: the impact of the home economics profession on the education of women as consumers and the development of an American cuisine based on packaged and processed foods; the influence of advertising images of sports heroes, cowboys, and the clean-shaven businessman in shaping male identity; the outcomes of the growth of the high school as a mass institution on the development of teenage consumer markets; the consequences of commercial radio and television joining with the schools to educate a consumer-oriented population so that, by the 1950s, consumerist images were tied to the Cold War and presented as the American way of life in both media and schools; the effects of the civil rights movement on integrating previously excluded groups into the consumer society; the changes the women s movement demanded in textbooks, school curricula, media, and advertising that led to a new image of women in the consumer market; and the ascent of fast food education. Spring carries the story into the 21st century by examining the evolving marriage of schools, advertising, and media and its ongoing role in educating the consumer-citizen and creating an integrated consumer market. This book will be of wide interest to scholars, professionals, and students across foundations of education, history and sociology of education, educational policy, mass communications, American history, and cultural studies. It is highly appropriate as a text for courses in these areas. Nº de ref. de la librería AAV9780805842746

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 34,64
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

4.

Spring, Joel
Editorial: Routledge (2016)
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Paperback Cantidad: 1
Impresión bajo demanda
Librería
Ria Christie Collections
(Uxbridge, Reino Unido)
Valoración
[?]

Descripción Routledge, 2016. Paperback. Estado de conservación: New. PRINT ON DEMAND Book; New; Publication Year 2016; Not Signed; Fast Shipping from the UK. No. book. Nº de ref. de la librería ria9780805842746_lsuk

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 37,28
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,86
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

5.

SPRING, JOEL.
Editorial: Routledge (2003)
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Paperback Cantidad: 1
Librería
Herb Tandree Philosophy Books
(Stroud, GLOS, Reino Unido)
Valoración
[?]

Descripción Routledge, 2003. Paperback. Estado de conservación: NEW. 9780805842746 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Nº de ref. de la librería HTANDREE0202784

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 32,10
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 9,23
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

6.

Spring, Joel (Author)
Editorial: Lawrence Erlbaum Assoc Inc (2003)
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Paperback Cantidad: 1
Librería
Revaluation Books
(Exeter, Reino Unido)
Valoración
[?]

Descripción Lawrence Erlbaum Assoc Inc, 2003. Paperback. Estado de conservación: Brand New. 1st edition. 272 pages. 8.75x5.75x0.50 inches. In Stock. Nº de ref. de la librería __0805842748

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 34,58
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 6,93
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

7.

Spring, Joel H.
Editorial: Routledge (2003)
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Cantidad: > 20
Librería
Paperbackshop-US
(Commerce, GA, Estados Unidos de America)
Valoración
[?]

Descripción Routledge, 2003. PAP. Estado de conservación: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. de la librería VT-9780805842746

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 38,07
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,69
A Estados Unidos de America
Destinos, gastos y plazos de envío

8.

Spring, Joel
Editorial: Lawrence Erlbaum
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Tapa blanda Cantidad: 1
Librería
C. Clayton Thompson - Bookseller
(BOONE, NC, Estados Unidos de America)
Valoración
[?]

Descripción Lawrence Erlbaum. Estado de conservación: BRAND NEW. BRAND NEW Softcover-272pp- A Brand New Quality Book from a Full-Time Bookshop in business since 1992!. Nº de ref. de la librería 2009494

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 41,89
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

9.

Joel Spring
Editorial: Routledge (2003)
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Cantidad: > 20
Impresión bajo demanda
Librería
Books2Anywhere
(Fairford, GLOS, Reino Unido)
Valoración
[?]

Descripción Routledge, 2003. PAP. Estado de conservación: New. New Book. Delivered from our UK warehouse in 3 to 5 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Nº de ref. de la librería LQ-9780805842746

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 31,85
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 10,39
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

10.

Joel Spring
Editorial: Routledge (2003)
ISBN 10: 0805842748 ISBN 13: 9780805842746
Nuevos Cantidad: > 20
Impresión bajo demanda
Librería
PBShop
(Wood Dale, IL, Estados Unidos de America)
Valoración
[?]

Descripción Routledge, 2003. PAP. Estado de conservación: New. New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Nº de ref. de la librería IQ-9780805842746

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 43,54
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,69
A Estados Unidos de America
Destinos, gastos y plazos de envío

Existen otras copia(s) de este libro

Ver todos los resultados de su búsqueda