"Sinopsis" puede pertenecer a otra edición de este libro.
"It provides a concise overview of the entire survey research process and does so using clear and easy to understand language....Survey Research Methods is a well-packaged and valuable resource for researchers. It is well written and has many desirable features, particularly with respect to the intended audience"
(Organizational Research Methods)· Improved techniques for evaluating survey questions
· The latest options available to researchers in using the computer and the internet for surveys
· Recent methodological findings to enhance survey research
With an emphasis on the importance of minimizing nonsampling errors through superior question design, quality interviewing, and high response rates, this book helps readers understand the relationship of data collection to figures and statistics based on the survey-and how much confidence to place in the reported results based on this relationship.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Descripción Paperback. Condición: New. Brand New!. Nº de ref. del artículo: VIB0761921915
Descripción Paperback. Condición: New. Nº de ref. del artículo: Abebooks176565
Descripción Condición: New. New. In shrink wrap. Looks like an interesting title! 0.45. Nº de ref. del artículo: Q-0761921915