Strategic Management for Hospitality and Tourism: Content and Process

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( 2 valoraciones por Goodreads )
 
9780750665223: Strategic Management for Hospitality and Tourism: Content and Process

Book by Okumus Fevzi Altinay Levent Chathoth Prakash

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Reseña del editor:

Strategic Management in the International Hospitality Industry: content and process, is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualising strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organisations.

Key features:

  • Cutting edge approach: applies advance and recent strategic management views into tourism and hospitality field.
  • Critical treatment: provides critical discussions about whether and how strategic models/theories can be applied into the hospitality and tourism field.
  • Sensitive to specific contexts: As the tourism and hospitality industry has become one of the largest industries worldwide, discusses how strategic management concepts can be applied in different cultures and profit and non-profit tourism organizations.
  • With supporting case studies related to the strategy content, context and process, from international industries such as Radisson, McDonalds, Carnival Cruiselines and Disney, this text consist of five main sections: introduction, strategy content, strategy context, strategy process and cases. Each of the chapters within these sections has a thorough pedagogic structure consisting of a bulleted introduction, examples and vignettes, discussions points, exercises, case studies and further reading and web sites.

Strategic Management in the International Hospitality and Tourism Industry: content and process also provides online support material for tutors and students, in the form of guidelines for instructors on how to use the textbook, PowerPoint presentations and case studies plus additional exercises and web links for students.



* Comprehensive coverage of both traditional and contemporary perspectives within strategic management in the applied context of the international hospitality and tourism industry.
* Critical discussions about whether and how strategic models/theories can be applied into the hospitality and tourism field.
* Up-to-date case studies related to the strategy content, context and process from an international overview, including Carnival Cruiselines, Four Seasons Regent Hotels, Disney and McDonalds.
* Web Support for tutors and students providing explanation and guidelines for instructors on how to use the textbook, and case studies with additional exercises and web links for students.

Reseña del editor:

Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organizations. This title also provides online support material for tutors and students, in the form of PowerPoint presentations, extra case studies, additional exercises and web links to aid both teaching and learning.

"Sobre este título" puede pertenecer a otra edición de este libro.

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Okumus, Fevzi; Altinay, Levent; Chathoth K, Prakash
Editorial: taylor & francis (2010)
ISBN 10: 075066522X ISBN 13: 9780750665223
Nuevos Paperback Cantidad: 5
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WFL
(Holtsville, NY, Estados Unidos de America)
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Descripción taylor & francis, 2010. Paperback. Estado de conservación: New. Brand New ,paperback , ready to ship. Nº de ref. de la librería FGYB10112

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Okumus
Editorial: T&F India (2010)
ISBN 10: 075066522X ISBN 13: 9780750665223
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Descripción T&F India, 2010. Soft cover. Estado de conservación: New. International Edition. Territorial restriction maybe printed on the book. International Edition. Different ISBN and Cover image but contents are same as US edition. Nº de ref. de la librería 343500

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Fevzi Okumus, Levent Altinay, Prakash K. Chathoth
Editorial: Routledge (Taylor & Francis Group) (2014)
ISBN 10: 075066522X ISBN 13: 9780750665223
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Descripción Routledge (Taylor & Francis Group), 2014. Soft cover. Estado de conservación: New. 24 cm. 350pp. This is an Int'l Edition. Territorial restriction may be printed on the books. Nº de ref. de la librería 271719

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Fevzi Okumus; Levent Altinay
ISBN 10: 075066522X ISBN 13: 9780750665223
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Descripción Paperback. Estado de conservación: New. This is an International Edition Brand New Paperback Same Title Author and Edition as listed. Standard Delivery within 6-14 business days ACROSS THE GLOBE. We can ship to PO Box address in US. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" or "For sale in Asia only" or similar restrictions- printed only to discourage students from obtaining an affordable copy. US Court has asserted your right to buy and use International edition. Access code/CD may not provided with these editions. We may ship the books from multiple warehouses across the globe including Asia depending upon the availability of inventory. Printed in English. Customer satisfaction guaranteed. Nº de ref. de la librería OA9780750665223

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Okumus, Fevzi; Altinay, Levent; Chathoth K, Prakash
Editorial: taylor & francis
ISBN 10: 075066522X ISBN 13: 9780750665223
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Descripción taylor & francis. Estado de conservación: New. 075066522X This is an International Edition. Brand New, Paperback, Delivery within 6-14 business days, Similar Contents as U.S Edition, ISBN and Cover design may differ, printed in Black & White. Choose Expedited shipping for delivery within 3-8 business days. We do not ship to PO Box, APO , FPO Address. In some instances, subjects such as Management, Accounting, Finance may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code/CD is not provided with these editions , unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Nº de ref. de la librería SO9780750665223

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Okumus
Editorial: T&F India (2010)
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Descripción T&F India, 2010. Paperback. Estado de conservación: New. Nº de ref. de la librería Adhya-9780750665223

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Prakash K. Chathoth,Stephen J. Taylor,Levent Altinay,Fevzi Okumus
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Descripción 2010. Soft cover. Estado de conservación: New. International Edition. Book Condition: BRAND NEW. International/Eastern Economy Edition, Paperback/Softcover with SAME TITLE, AUTHOR AND EDITION as listed. ISBN and Cover design differs. **100% IDENTICAL CONTENTS as U.S Edition**. Standard Delivery within 7-14 business days ACROSS THE GLOBE. We can ship to PO Box, APO address in US. International Edition Textbooks may bear a label (Not for sale in the U.S. or Canada) or (For sale in Asia only) or similar restrictions- printed only to discourage students from obtaining an affordable copy. US Court has asserted your right to buy and use International edition. Access code/CD may not provided with these editions. We may ship the books from MULTIPLE WAREHOUSES ACROSS THE GLOBE including Asia depending upon the availability of inventory. Printed in English. Customer satisfaction guaranteed. Nº de ref. de la librería ABECA2025

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Okumus
Editorial: T&F India (2010)
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Descripción T&F India, 2010. Paperback. Estado de conservación: New. Nº de ref. de la librería Adhya-9780750665223

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Descripción Soft cover. Estado de conservación: New. Opt EXPEDITED shipping for 2 to 4 day delivery - Brand NEW - International Edition - 1ed - SAME Contents as in US edition - SHRINKwrapped BOXpacked - There is no CD or Access Code, unless specified above - Ships from various locations. Nº de ref. de la librería Z09

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Descripción T&F/Routledge. Estado de conservación: New. This is an Int'l Edition. Please note: We do not ship to PO Boxes, please provide us with your complete delivery address. Nº de ref. de la librería SAE1MAR-541

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