eTourism: Information Technology for Strategic Tourism Management

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9780582357402: eTourism: Information Technology for Strategic Tourism Management
Reseña del editor:

The book is aimed at advanced undergraduate and postgraduate students in business, tourism and hospitality programmes that need to explore how they can use ICTs in a strategic context. It is also anticipated that researchers and practitioners will find it useful and stimulating.

This book addresses the digitization of all processes and value chains in the tourism, travel, hospitality and catering industries. By analysing the new technological trends it provides a solid basis for analysing the impacts of the Information Communication Technology (ICT) revolution on the tourism industry. The book adopts a strategic management and marketing perspective for tourism enterprises and destinations. It suggests that eTourism revolutionizes all business processes, the entire value chain as well as the strategic relationships of tourism organizations with all their stakeholders. It additionally focuses on how ICTs are employed in airlines, hotels, travel agencies, tour operators and destinations management organizations. The book demonstrates that eTourism increasingly determines the competitiveness of the organization, and therefore, it is critical for the competitiveness of the industry in the longer term.

Contraportada:

This book addresses the digitization of all processes and value chains in the tourism, travel, hospitality and catering industries. By exploring the new technological trends it provides a solid basis for analysing the impacts of the Information Communication Technology (ICT) revolution on the tourism industry. The book adopts a strategic management and marketing perspective for tourism enterprises and destinations. It suggests that ETourism revolutionizes all business processes, the entire value chain as well as the strategic relationships of tourism organizations with all their stakeholders. It additionally focuses on how ICTs are employed in airlines, hotels, travel agencies, tour operators and destinations management organizations. The book demonstrates that tourism ICTs increasingly determine the competitiveness of the organization, and therefore, they are critical for the competitiveness of the industry in the longer term.

The book is aimed at advanced undergraduate and postgraduate students in business, tourism and hospitality programmes that need to explore how they can use ICTs in a strategic context. It is also anticipated that researchers and practitioners will find it useful and stimulating.

Features and benefits:

  • Strategic perspective demonstrates the contribution of ICTs to the competitiveness of tourism organizations and destinations

  • A wealth of international examples ensure global application and relevance

  • Extensive use of case studies and illustrative examples demonstrate the link between theory and real world tourism situations
  • Discussion topics encourage students to analyse further the information covered
  • Extensive bibliography and further reading encourage more advanced study
  • Associated website featuring up-to-date FT articles and power point slides create a comprehensive teaching and learning package.
Dr Dimitrios Buhalis is Course Leader of the MSc in eTourism and Director of the Centre for eTourism Research (CeTR) at the University of Surrey. He is also Adjunct Professor at the Institut de Management Hotelier International (Cornell University - ESSEC Business School) in Paris. He serves as Vice President of the International Federation of Information Technology and Tourism (IFITT) and has chaired several ENTER conferences. He regularly works as adviser for the World Tourism Organisation, the World Tourism and Travel Council and the European Commission.

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Buhalis, Dimitrios
Editorial: Pearson (2003)
ISBN 10: 0582357403 ISBN 13: 9780582357402
Nuevos Paperback Cantidad: 2
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Murray Media
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Descripción Pearson, 2003. Paperback. Estado de conservación: New. Nº de ref. de la librería P110582357403

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Dimitrios Buhalis
Editorial: Pearson Education Limited, United Kingdom (2008)
ISBN 10: 0582357403 ISBN 13: 9780582357402
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Descripción Pearson Education Limited, United Kingdom, 2008. Paperback. Estado de conservación: New. International. 242 x 184 mm. Language: English . Brand New Book. The book is aimed at advanced undergraduate and postgraduate students in business, tourism and hospitality programmes that need to explore how they can use ICTs in a strategic context. It is also anticipated that researchers and practitioners will find it useful and stimulating. This book addresses the digitization of all processes and value chains in the tourism, travel, hospitality and catering industries. By analysing the new technological trends it provides a solid basis for analysing the impacts of the Information Communication Technology (ICT) revolution on the tourism industry. The book adopts a strategic management and marketing perspective for tourism enterprises and destinations. It suggests that eTourism revolutionizes all business processes, the entire value chain as well as the strategic relationships of tourism organizations with all their stakeholders. It additionally focuses on how ICTs are employed in airlines, hotels, travel agencies, tour operators and destinations management organizations.The book demonstrates that eTourism increasingly determines the competitiveness of the organization, and therefore, it is critical for the competitiveness of the industry in the longer term. Nº de ref. de la librería AAK9780582357402

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Descripción Pearson. PAPERBACK. Estado de conservación: New. 0582357403 New Condition. Nº de ref. de la librería NEW6.0304572

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Dimitrios Buhalis
Editorial: Pearson Education Limited, United Kingdom (2008)
ISBN 10: 0582357403 ISBN 13: 9780582357402
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The Book Depository
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Descripción Pearson Education Limited, United Kingdom, 2008. Paperback. Estado de conservación: New. International. 242 x 184 mm. Language: English . Brand New Book. The book is aimed at advanced undergraduate and postgraduate students in business, tourism and hospitality programmes that need to explore how they can use ICTs in a strategic context. It is also anticipated that researchers and practitioners will find it useful and stimulating. This book addresses the digitization of all processes and value chains in the tourism, travel, hospitality and catering industries. By analysing the new technological trends it provides a solid basis for analysing the impacts of the Information Communication Technology (ICT) revolution on the tourism industry. The book adopts a strategic management and marketing perspective for tourism enterprises and destinations. It suggests that eTourism revolutionizes all business processes, the entire value chain as well as the strategic relationships of tourism organizations with all their stakeholders. It additionally focuses on how ICTs are employed in airlines, hotels, travel agencies, tour operators and destinations management organizations.The book demonstrates that eTourism increasingly determines the competitiveness of the organization, and therefore, it is critical for the competitiveness of the industry in the longer term. Nº de ref. de la librería AAK9780582357402

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Dimitrios Buhalis
Editorial: Prentice Hall (2003)
ISBN 10: 0582357403 ISBN 13: 9780582357402
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Descripción Prentice Hall, 2003. Paperback. Estado de conservación: New. 1. Nº de ref. de la librería DADAX0582357403

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Descripción Not Applicable, 2002. Paperback. Estado de conservación: Brand New. int edition. 376 pages. 9.80x7.48x1.06 inches. In Stock. Nº de ref. de la librería zk0582357403

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Descripción Prentice Hall, 2003. Estado de conservación: New. Brand new! Please provide a physical shipping address. Nº de ref. de la librería 9780582357402

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