Universal Design

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9780566088650: Universal Design
From the Publisher:

As a customer, have you ever felt dissatisfied with a product or service? Is it possible that customers may be similarly unhappy with your company? Being aware of and exploring your consumers' diversity constitutes the best source of information available if you are to lead the way in design innovation, marketing orientation and service provision. "Universal Design: The HUMBLES Method for User-Centred Business" offers every type of organisation a clear understanding of the role and value of Design for All/Universal Design (the intervention in environments, products and services to enable everyone, regardless of age, gender, capabilities or cultural background, to enjoy them on an equal basis). The seven-phase model integrates the users' point of view, enabling you to assess your current business strategy and design practices, and make your product or service appealing to all your potential customers, thus creating a better, more consumer-oriented experience. This book is a must-read for organisations who wish to consider their products and services from the customer point of view and so gain an advantage over their competitors.

About the Author:

Francesc Aragall is the Founder and President of the Design for All Foundation. The Foundation's main aim is to produce and disseminate information related to Design for All/Universal Design. Francesc started his career as an ergonomist before working in the public sector for ten years. In 2000 he re-entered the commercial sector in the field of engineering, architecture and design with his company ProAsolutions. Jordi Montana is currently the Vice-Chancellor of the University of Vic, a professor at ESADE, Faculty of Business Administration, and at the Ramon Llul University, Barcelona. He is also the director of the ESADE Board of Design Management. He holds a PhD in Industrial Engineering (Polytechnic University of Catalonia) and an MBA (ESADE). Apart from teaching, he also acts as a consultant on marketing and design management issues for public and private national and international companies and institutions. He has published several books on marketing and design and is the author of many articles and essays.

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Aragall, Francesc; Montana, Jordi
Editorial: Routledge
ISBN 10: 0566088657 ISBN 13: 9780566088650
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PLANET BOOKS
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Descripción Routledge. Hardcover. Estado de conservación: New. 0566088657 BRAND NEW. GIFT QUALITY!. Nº de ref. de la librería 248.114

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Aragall, Francesc; Montana, Jordi
Editorial: Taylor Francis Ltd, United Kingdom (2012)
ISBN 10: 0566088657 ISBN 13: 9780566088650
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Descripción Taylor Francis Ltd, United Kingdom, 2012. Hardback. Estado de conservación: New. New ed.. 246 x 176 mm. Language: English . Brand New Book. As a customer, have you ever felt dissatisfied with a product or service? Is it possible that customers may be similarly unhappy with your company? Being aware of and exploring your consumers diversity constitutes the best source of information available if you are to lead the way in design innovation, marketing orientation and service provision. Universal Design: The HUMBLES Method for User-Centred Business offers every type of organization a clear understanding of the role and value of Design for All/Universal Design (the intervention in environments, products and services to enable everyone, regardless of age, gender, capabilities or cultural background, to enjoy them on an equal basis). The seven phase model integrates the users point of view, enabling you to assess your current business strategy and design practices, and make your product or service appealing to all your potential customers, thus creating a better, more consumer-oriented experience. This book is a must-read for organisations who wish to consider their products and services from the customer point of view and so gain an advantage over their competitors. Nº de ref. de la librería AA69780566088650

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Aragall, Francesc; Montana, Jordi
ISBN 10: 0566088657 ISBN 13: 9780566088650
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Descripción Estado de conservación: New. Depending on your location, this item may ship from the US or UK. Nº de ref. de la librería 97805660886500000000

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Aragall, Francesc; Montana, Jordi
Editorial: Taylor Francis Ltd, United Kingdom (2012)
ISBN 10: 0566088657 ISBN 13: 9780566088650
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The Book Depository
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Descripción Taylor Francis Ltd, United Kingdom, 2012. Hardback. Estado de conservación: New. New ed.. 246 x 176 mm. Language: English . Brand New Book. As a customer, have you ever felt dissatisfied with a product or service? Is it possible that customers may be similarly unhappy with your company? Being aware of and exploring your consumers diversity constitutes the best source of information available if you are to lead the way in design innovation, marketing orientation and service provision. Universal Design: The HUMBLES Method for User-Centred Business offers every type of organization a clear understanding of the role and value of Design for All/Universal Design (the intervention in environments, products and services to enable everyone, regardless of age, gender, capabilities or cultural background, to enjoy them on an equal basis). The seven phase model integrates the users point of view, enabling you to assess your current business strategy and design practices, and make your product or service appealing to all your potential customers, thus creating a better, more consumer-oriented experience. This book is a must-read for organisations who wish to consider their products and services from the customer point of view and so gain an advantage over their competitors. Nº de ref. de la librería AA69780566088650

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Aragall, Francesc; Montana, Jordi
Editorial: Gower (2011)
ISBN 10: 0566088657 ISBN 13: 9780566088650
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Herb Tandree Philosophy Books
(Stroud, GLOS, Reino Unido)
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Descripción Gower, 2011. Hardback. Estado de conservación: NEW. 9780566088650 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Nº de ref. de la librería HTANDREE01021721

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Aragall, Francesc; Montana, Jordi
Editorial: Gower Pub Co (2012)
ISBN 10: 0566088657 ISBN 13: 9780566088650
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Revaluation Books
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Descripción Gower Pub Co, 2012. Hardcover. Estado de conservación: Brand New. new edition edition. 256 pages. 9.84x7.09x1.22 inches. In Stock. Nº de ref. de la librería __0566088657

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Aragall, Francesc; Montana, Jordi
Editorial: Gower (2012)
ISBN 10: 0566088657 ISBN 13: 9780566088650
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Descripción Gower, 2012. Hardcover. Estado de conservación: New. Nº de ref. de la librería DADAX0566088657

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Aragall, Francesc; Montana, Jordi
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Descripción Ashgate Publishing Company. Estado de conservación: New. pp. 256 , 41 Illus. Nº de ref. de la librería 11292809

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