How to Sell at Margins Higher Than Your Competitors: Winning Every Sale at Full Price, Rate, or Fee

3,8 valoración promedio
( 40 valoraciones por Goodreads )
 
9780471744832: How to Sell at Margins Higher Than Your Competitors: Winning Every Sale at Full Price, Rate, or Fee
Ver todas las copias de esta edición ISBN.
 
 

Book by Brooks William T Steinmetz Lawrence L

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor:

Praise for How to Sell at Margins Higher Than Your Competitor "This is the complete book for both new and experienced salespeople and business owners to learn and re--learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople." ----Bill Scales, CEO, Scales Industrial Technologies, Inc. "As the largest service provider in our industry, we have a significant market advantage. However, we constantly walk the pricing tightrope because, as this book so clearly states, a business is a game of margins ...not a game of volume!a " ----John K. Harris, CEO, JK Harris & Company, LLC "If you live and die on price, this book could be your only lifeline." ----Tom Reilly, CSP, author of Value--Added Selling and Crush Price Objections "How to Sell at Margins Higher Than Your Competitors successfully illustrates profitable sales truths to assist us in selling for maximum return. This booka s well--researched, logical, and affirming words validate the simple fact that as a premium company we deserve premium margins. So, while our competitors reduce or match prices out of fear and scarcity, our managers, thanks to this powerful sales tool, can continue quoting and closing with profitable confidence." ----Joe Bracket, President, Power Equipment Company "I learned a long time ago that it is pretty difficult to control what my competitors will do, but we must control what we do----like maintaining margins. This book is a a wow!a that will help my salesmen crack bad habits. Sales organizations should design their entire training programs around the content in this book." ----George C. Giessing, President, Brusco--Rich, Inc. "This energizing book is the a right stuffa for every sales force. It should be a required study for every executive and sales professional who seeks to be successful." ----David R. Little, Chairman and CEO, DXP Enterprises, Inc.

Nota de la solapa:

The toughest challenge that salespeople and business leaders face today is the battle against lower-priced competitors. How you deal with that will probably determine whether your business thrives or dies.

For decades, businesspeople have tried to solve the problem by cutting prices and making up the loss through higher volume. It's one of those old business myths that just won't die?but it's really just a recipe for disaster! Even if the strategy works, another competitor will probably come along and do the same thing to you! It's a vicious cycle that never ends, unless you find a way to break out of it.

In How to Sell at Margins Higher Than Your Competitors, sales gurus Lawrence Steinmetz, PhD, and William Brooks show you how to stop racing your competitors to bankruptcy court and start selling at prices that actually earn you a profit. They explain that business is a game of margins, not volume, and that competing on price might be a surefire way to increase your sales?but it will run your business into the ground.

Steinmetz and Brooks explain that the problem isn't your competition; it's the mistaken belief among businesspeople that customers only choose products or services based on price, rate, or fee. The truth is that people buy what they buy for lots of reasons, only one of which is price. If you're competing with someone willing to lose money to gain market share, the cure is to give customers a reason to buy what you sell other than price.

This one-of-a-kind sales guide shows you how to find the competitive advantage that lets you sell at higher prices. Plus, it presents proven strategies for selling based on value rather than price, how to price products or services correctly in the first place, how to withstand pressure to cut prices, and how to put it all together into a sales strategy that keeps you profitable.

"Sobre este título" puede pertenecer a otra edición de este libro.

Los mejores resultados en AbeBooks

1.

Lawrence L. Steinmetz; William T. Brooks
Publicado por John Wiley and Sons
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Cantidad disponible: > 20
Librería
INDOO
(Avenel, NJ, Estados Unidos de America)
Valoración
[?]

Descripción John Wiley and Sons. Condición: New. Brand New. Nº de ref. del artículo: 0471744832

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 14,73
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 2,94
A Estados Unidos de America
Destinos, gastos y plazos de envío

2.

Steinmetz, Lawrence L.
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Cantidad disponible: 7
Librería
Pbshop
(Wood Dale, IL, Estados Unidos de America)
Valoración
[?]

Descripción 2005. HRD. Condición: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. del artículo: IB-9780471744832

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 14,93
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,26
A Estados Unidos de America
Destinos, gastos y plazos de envío

3.

Steinmetz, Lawrence L.
Publicado por John Wiley & Sons 10/1/2005 (2005)
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Tapa dura Cantidad disponible: 4
Librería
BargainBookStores
(Grand Rapids, MI, Estados Unidos de America)
Valoración
[?]

Descripción John Wiley & Sons 10/1/2005, 2005. Hardback or Cased Book. Condición: New. How to Sell at Margins Higher Than Your Competitors: Winning Every Sale at Full Price, Rate, or Fee. Book. Nº de ref. del artículo: BBS-9780471744832

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 18,65
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

4.

William T. Brooks, L.L. Steinmetz
Publicado por John Wiley and Sons Ltd, United States (2005)
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Tapa dura Original o primera edición Cantidad disponible: 10
Librería
The Book Depository
(London, Reino Unido)
Valoración
[?]

Descripción John Wiley and Sons Ltd, United States, 2005. Hardback. Condición: New. 1. Auflage. Language: English . Brand New Book. Praise for How to Sell at Margins Higher Than Your Competitor This is the complete book for both new and experienced salespeople and business owners to learn and re--learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople. ----Bill Scales, CEO, Scales Industrial Technologies, Inc. As the largest service provider in our industry, we have a significant market advantage. However, we constantly walk the pricing tightrope because, as this book so clearly states, a business is a game of margins .not a game of volume!a ----John K. Harris, CEO, JK Harris Company, LLC If you live and die on price, this book could be your only lifeline. ----Tom Reilly, CSP, author of Value--Added Selling and Crush Price Objections How to Sell at Margins Higher Than Your Competitors successfully illustrates profitable sales truths to assist us in selling for maximum return. This booka s well--researched, logical, and affirming words validate the simple fact that as a premium company we deserve premium margins. So, while our competitors reduce or match prices out of fear and scarcity, our managers, thanks to this powerful sales tool, can continue quoting and closing with profitable confidence. ----Joe Bracket, President, Power Equipment Company I learned a long time ago that it is pretty difficult to control what my competitors will do, but we must control what we do----like maintaining margins. This book is a a wow!a that will help my salesmen crack bad habits. Sales organizations should design their entire training programs around the content in this book. ----George C. Giessing, President, Brusco--Rich, Inc. This energizing book is the a right stuffa for every sales force. It should be a required study for every executive and sales professional who seeks to be successful. ----David R. Little, Chairman and CEO, DXP Enterprises, Inc. Nº de ref. del artículo: AAH9780471744832

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 18,74
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

5.

William T. Brooks, L.L. Steinmetz
Publicado por John Wiley and Sons Ltd, United States (2005)
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Tapa dura Original o primera edición Cantidad disponible: 10
Librería
Book Depository International
(London, Reino Unido)
Valoración
[?]

Descripción John Wiley and Sons Ltd, United States, 2005. Hardback. Condición: New. 1. Auflage. Language: English . Brand New Book. Praise for How to Sell at Margins Higher Than Your Competitor This is the complete book for both new and experienced salespeople and business owners to learn and re--learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople. ----Bill Scales, CEO, Scales Industrial Technologies, Inc. As the largest service provider in our industry, we have a significant market advantage. However, we constantly walk the pricing tightrope because, as this book so clearly states, a business is a game of margins .not a game of volume!a ----John K. Harris, CEO, JK Harris Company, LLC If you live and die on price, this book could be your only lifeline. ----Tom Reilly, CSP, author of Value--Added Selling and Crush Price Objections How to Sell at Margins Higher Than Your Competitors successfully illustrates profitable sales truths to assist us in selling for maximum return. This booka s well--researched, logical, and affirming words validate the simple fact that as a premium company we deserve premium margins. So, while our competitors reduce or match prices out of fear and scarcity, our managers, thanks to this powerful sales tool, can continue quoting and closing with profitable confidence. ----Joe Bracket, President, Power Equipment Company I learned a long time ago that it is pretty difficult to control what my competitors will do, but we must control what we do----like maintaining margins. This book is a a wow!a that will help my salesmen crack bad habits. Sales organizations should design their entire training programs around the content in this book. ----George C. Giessing, President, Brusco--Rich, Inc. This energizing book is the a right stuffa for every sales force. It should be a required study for every executive and sales professional who seeks to be successful. ----David R. Little, Chairman and CEO, DXP Enterprises, Inc. Nº de ref. del artículo: AAH9780471744832

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 18,75
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

6.

Steinmetz, Lawrence L.; Brooks, William T.
Publicado por Wiley
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Tapa dura Cantidad disponible: 1
Librería
BookShop4U
(PHILADELPHIA, PA, Estados Unidos de America)
Valoración
[?]

Descripción Wiley. Hardcover. Condición: New. 0471744832. Nº de ref. del artículo: Z0471744832ZN

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 19,19
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

7.

Steinmetz, Lawrence L.; Brooks, William T.
Publicado por Wiley
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Tapa dura Cantidad disponible: 1
Librería
Vital Products COM LLC
(Southampton, PA, Estados Unidos de America)
Valoración
[?]

Descripción Wiley. Hardcover. Condición: New. 0471744832. Nº de ref. del artículo: Z0471744832ZN

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 19,19
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

8.

Steinmetz, Lawrence L.; Brooks, William T.
Publicado por Wiley
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Tapa dura Cantidad disponible: 1
Librería
Bookhouse COM LLC
(Philadelphia, PA, Estados Unidos de America)
Valoración
[?]

Descripción Wiley. Hardcover. Condición: New. 0471744832. Nº de ref. del artículo: Z0471744832ZN

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 19,19
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

9.

Steinmetz, Lawrence L.; Brooks, William T.
Publicado por Wiley
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Tapa dura Cantidad disponible: 1
Librería
Best Bates
(Scarborough, ON, Canada)
Valoración
[?]

Descripción Wiley. Hardcover. Condición: New. 0471744832. Nº de ref. del artículo: Z0471744832ZN

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 19,19
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Canada a Estados Unidos de America
Destinos, gastos y plazos de envío

10.

Steinmetz, Lawrence L.; Brooks, William T.
Publicado por Wiley
ISBN 10: 0471744832 ISBN 13: 9780471744832
Nuevo Tapa dura Cantidad disponible: 2
Librería
Lakeside Books
(Benton Harbor, MI, Estados Unidos de America)
Valoración
[?]

Descripción Wiley. Hardcover. Condición: New. 0471744832 Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from us and you get great service as well as a great price! Your business is valued and your satisfaction is guaranteed!. Nº de ref. del artículo: OTF-S-9780471744832

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 16,70
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,26
A Estados Unidos de America
Destinos, gastos y plazos de envío

Existen otras copia(s) de este libro

Ver todos los resultados de su búsqueda