Introduction to Information Systems: Supporting and Transforming Business - Tapa blanda

Information technology lives all around us - in how we communicate, how we do business, how we shop, how we learn, even how we register for classes. Smart phones, iPods, PDAs, and wireless devices dominate our lives, and yet it's all too easy to take information technology for granted. Now, Rainer, Turban, and Potter's "Introduction to Information Systems" helps make information technology come alive in the classroom. This text takes students where IT lives - in today's businesses and in our daily lives - and helps them understand how valuable information technology is to their future careers. Throughout, the text connects IT to accounting, finance, marketing, human resources, and operations, so students can discover how critical IT is to each functional area and every business. Technology to help students reach their full potential, "WileyPLUS" provides everything needed to create an environment where students can reach their full potential and experience the exhilaration of academic success. With "WileyPLUS", students can: interact with engaging activities for each chapter, including simulations and animations that help them visualize IT processes; develop IT solutions for a simulated music venue called Club IT; come to class better prepared for lectures; get immediate feedback and context-sensitive help on assignments and quizzes; and access a suite of learning resources, including a complete online version of the text. 80 per cent of students surveyed said it improved their understanding of the material. 76 per cent of students surveyed said it made them better prepared for tests. 69 per cent of students surveyed said it helped them get a better grade.

R. Kelly Rainer, Jr. is George Phillips Privett Professor of Management Information Systems at Auburn University, Auburn, Alabama. He received his BS degree in Mathematics from Auburn and his Doctor of Dental Medicine for ten years, Professor Rainer returned to school and received his Ph.D. at the University of Georgia. He has published numerous articles in leading journals. His current research interests include health care informatics and information technology security. Efraim Turban is currently a Visiting Scholar with the Pacific Institute for Information Systems Management College of Business Univ of Hawaii at Manoa. He obtained his MBA and Ph.D. degrees from the Univ of California, Berkeley. His industry experience includes 8 years as an industrial engineer, 3 of which were spent at General Electric Transformers Plant. In his 30 years of teaching, Dr. Turban has served as Distinguished Professor at Eastern Illinois Univ, and as Visiting Professor at UCLA, City Univ of Hong Kong, Nanyang Technological Univ in Singapore, Hong Kong Univ of Science and Technology, and Univ of Miami. Dr. Turban was a co-recipient of the 1984/85 National Management Science Award (Artificial Intelligence in Management). In 1997 he received the Distinguished Faculty Scholarly and Creative Achievement Award at California State Univ, Long Beach. He was the co-chair of the 1999 International Conference of Electronic Commerce. Dr. Turban has published over 100 articles in leading journals. Richard E. Potter is Assistant Professor of Information and Decision Sciences in the College of Business Administration at the University of Illinois at Chicago. He received a bachelors degree in psychology from California State University-Hayward, and an MS in Management degree and Ph.D. degree in Management and Management Information Systems from the University of Arizona. Dr. Potter was a Postdoctoral Fellow at the University of Michigan's School of Public Health and Visiting Scholar and Adjunct Professor of MIS at the University of Arizona's Keller School of Management. He also served Mexico's ITESM system as Director of Research and Doctoral Programs at their Mexico City Graduate School of Business.