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Money in Your Mailbox: How to Start and Operate a Successful Mail-order Business (Wiley Small Business Editions) - Tapa blanda
Sinopsis
Expanded and updated for the 1990s, this guide explains how to start a mail-order business. It contains new sections on mail-order as a part-time business, opportunities in the EC and Japanese business techniques. It also includes hints on advertising, product choice and ways of saving money.
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Reseña del editor
A treasure trove of guidance, ideas, resources and information that will lead to new horizons of money-making profits and success. Coverage includes ways to beat the competition, product-service suggestions, the latest direct mail ideas along with specific ways to upgrade direct mail profits, advice on mailing lists, opportunities in Europe with the EEC, successful techniques to emulate, helpful hints on writing ad copy, ways to save money in advertising and how to choose the right product to sell by mail.
"Sobre este título" puede pertenecer a otra edición de este libro.
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