Onward: How Starbucks Fought for Its Life without Losing Its Soul

3,78 valoración promedio
( 11.610 valoraciones por Goodreads )
 
9780470977644: Onward: How Starbucks Fought for Its Life without Losing Its Soul
Críticas:

a compelling story gripping stuff. (Management Today, May 2011).

the story of how [Howard] stabilised the company and brought it back to its core values. (Bookbag.co.uk, May 2011).

a tale of derring-do, traversing the globe and crowded with a cast of exceptional people the book is testament to [Howard s] drive and dedication. (Financial Times, May 2011).

The book is useful for anyone interested in leadership, management, and building a consumer brand. (The Market, May 2011).

an insight into the challenges faced by anyone keen to build a socially conscious business that is also highly profitable. (Director.co.uk, June 2011). Schultz s story is incredible a book that shows big brands still have passionate beating hearts. (Management Today, September 2013)

Críticas:

'...a compelling story...gripping stuff. ' (Management Today, May 2011). '...the story of how [Howard] stabilised the company and brought it back to its core values.' (Bookbag.co.uk, May 2011). '...a tale of derring-do, traversing the globe and crowded with a cast of exceptional people... the book is testament to [Howard's] drive and dedication.' (Financial Times, May 2011). ' The book is useful for anyone interested in leadership, management, and building a consumer brand.' (The Market, May 2011). '...an insight into the challenges faced by anyone keen to build a socially conscious business that is also highly profitable.' (Director.co.uk, June 2011).

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Schultz, Howard; Gordon, Joanne
Editorial: Rodale Books (2011)
ISBN 10: 0470977647 ISBN 13: 9780470977644
Nuevos Tapa dura Cantidad: 2
Librería
Murray Media
(North Miami Beach, FL, Estados Unidos de America)
Valoración
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Descripción Rodale Books, 2011. Hardcover. Estado de conservación: New. Nº de ref. de la librería P110470977647

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