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Modern Banking focuses on the theory and practice of banking, and its prospects in the new millennium. The book is written for courses in banking and finance at Masters/MBA level, or undergraduate degrees specialising in this area. Bank practitioners wishing to deepen and broaden their understanding of banking issues may also be attracted to this book. While they often have exceptional and detailed knowledge of the areas they have worked in, busy bankers may be all too unaware of the key broader issues. Consider the fundamental questions: What is unique about a bank? and What differentiates it from other financial institutions? Answering these questions begins to show how banks should evolve and adapt - or fail. If bankers know the underlying reasons for why profitable banks exist, it will help them to devise strategies for sustained growth.
Modern Banking concludes with a set of case studies that give practical insight into the key issues covered in the book:
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Descripción Condición: New. 2005. 1st Edition. Paperback. Looks at the theory and practice of modern banking, and at the prospects for the future. This text is devoted to micro issues of banking, including competition, structure, performance, risk, and regulation. Num Pages: 736 pages, Illustrations. BIC Classification: KFFK. Category: (P) Professional & Vocational. Dimension: 234 x 188 x 41. Weight in Grams: 1484. . . . . . Nº de ref. del artículo: V9780470095003
Descripción Kartoniert / Broschiert. Condición: New. Professor Shelagh Heffernan is currently Professor of Banking and Finance at Cass Business School, City University, London and has been a visiting Professor at several universities. Modern Banking is her fourth book.A former Commonwealth Scholar at Oxford U. Nº de ref. del artículo: 446911643
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Descripción Condición: New. 2005. 1st Edition. Paperback. Looks at the theory and practice of modern banking, and at the prospects for the future. This text is devoted to micro issues of banking, including competition, structure, performance, risk, and regulation. Num Pages: 736 pages, Illustrations. BIC Classification: KFFK. Category: (P) Professional & Vocational. Dimension: 234 x 188 x 41. Weight in Grams: 1484. . . . . . Books ship from the US and Ireland. Nº de ref. del artículo: V9780470095003
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