Psychology Of Everyday Things

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9780465067091: Psychology Of Everyday Things
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Even the smartest among us can feel inept as we fail to figure our which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this fascinating, ingenious--even liberating--book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology.The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The book presents examples aplenty--among them, the VCR, computer, and office telephone, all models of how not to design for people.But good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. But the designer must care.The author is a world-famous psychologist and pioneer in the application of cognitive science. His aim is to raise the consciousness of both consumers and designers to the delights of products that are easy to use and understand.

About the Author:

Donald A. Norman is Professor of Computer Science at Northwestern University, a former "Apple Fellow," and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.

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A. Norman, Donald
Editorial: Basic Books (1988)
ISBN 10: 0465067093 ISBN 13: 9780465067091
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Descripción Basic Books, 1988. Hardcover. Estado de conservación: New. Nº de ref. de la librería DADAX0465067093

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A. Norman, Donald
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Descripción Basic Books, 1988. Estado de conservación: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this fascinating, ingenious--even liberating--book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. Nº de ref. de la librería ABE_book_new_0465067093

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Descripción The Perseus Books Group, United States, 1988. Hardback. Estado de conservación: New. Repr.. 230 x 158 mm. Language: English . Brand New Book ***** Print on Demand *****.Even the smartest among us can feel inept as we fail to figure our which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this fascinating, ingenious--even liberating--book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology.The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The book presents examples aplenty--among them, the VCR, computer, and office telephone, all models of how not to design for people.But good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. But the designer must care.The author is a world-famous psychologist and pioneer in the application of cognitive science. His aim is to raise the consciousness of both consumers and designers to the delights of products that are easy to use and understand. Nº de ref. de la librería APC9780465067091

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Descripción The Perseus Books Group, 1988. HRD. Estado de conservación: New. New Book. Delivered from our US warehouse in 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND.Established seller since 2000. Nº de ref. de la librería IP-9780465067091

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A. Norman, Donald
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ISBN 10: 0465067093 ISBN 13: 9780465067091
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Descripción The Perseus Books Group, United States, 1988. Hardback. Estado de conservación: New. Repr.. 230 x 158 mm. Language: English . Brand New Book ***** Print on Demand *****. Even the smartest among us can feel inept as we fail to figure our which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this fascinating, ingenious--even liberating--book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology.The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The book presents examples aplenty--among them, the VCR, computer, and office telephone, all models of how not to design for people.But good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. But the designer must care.The author is a world-famous psychologist and pioneer in the application of cognitive science. His aim is to raise the consciousness of both consumers and designers to the delights of products that are easy to use and understand. Nº de ref. de la librería APC9780465067091

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A. Norman, Donald
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ISBN 10: 0465067093 ISBN 13: 9780465067091
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Descripción Basic Books (AZ). Hardcover. Estado de conservación: New. Hardcover. 272 pages. Dimensions: 9.1in. x 6.2in. x 1.3in.Even the smartest among us can feel inept as we fail to figure our which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this fascinating, ingeniouseven liberatingbook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. The book presents examples aplentyamong them, the VCR, computer, and office telephone, all models of how not to design for people. But good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time. But the designer must care. The author is a world-famous psychologist and pioneer in the application of cognitive science. His aim is to raise the consciousness of both consumers and designers to the delights of products that are easy to use and understand. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Hardcover. Nº de ref. de la librería 9780465067091

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