'[This text] represents a much needed, comprehensive and up-to-date retailing text, suitable for use at any undergraduate or masters level. It is well referenced and researched, with empirical bases for the content rather than...vague assertions'. - Charles Dennis, Brunel University, UK
'[Retailing] will be offering something new in terms of a text on retail management from a British perspective that has long been needed.' - Ruth Murphy, University of North London, UK
'At last, an authoritative and comprehensive guide to retailing.The book is essential reading both in and outside the workplace. And that includes not only students, but also teachers and trainers, as well as all senior management. We need more books like this.' - Martin Hall, Retail Education Partnership's Lead Consultant
Retailing provides a clear and comprehensive introduction to the contemporary issues in retailing. Designed specifically for advanced undergraduates and postgraduate students of retailing, the text seeks to offer an accessible and up to date look at retailing.
The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the more recent issues of internet shopping and globalisation.
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Descripción Palgrave, 2002. Paperback. Estado de conservación: New. Nº de ref. de la librería DADAX0333997697
Descripción Palgrave, 2003. Paperback. Estado de conservación: New. book. Nº de ref. de la librería 0333997697
Descripción Palgrave. PAPERBACK. Estado de conservación: New. 0333997697 Nuevo! Fast delivery! Professional service with friendly customer support 7 days a week. Nº de ref. de la librería 9780333997697