Fundamentals of Investing: United States Edition (Pearson Custom Business Resources) - Tapa dura

This text remains a current and pertinent text, reflecting the realities of today's changing investment environment while meeting the needs of professors and students in the first course in investments. With focused and refined coverage of all important topics, the eighth edition will be the most vibrant and cutting edge to date. The integration of the internet, pedagogically sound use of four-color, new information on investing on-line, and cutting edge technology combine to meet the needs of students and professors, who are learning and teaching in a technological world.

KEY MESSAGE: Fundamentals of Investing helps readers make informed investment decisions in their personal and professional lives by providing a solid foundation of core concepts and tools used by today's investors. Gitman and Joehnk use practical, hands-on applications to introduce readers to topics and the techniques used by both personal investors and money managers. Preparing to Invest: The Investment Environment; Markets and Transactions; Investment Information and Securities Transactions. Important Conceptual Tools: Risk and Return; Modern Portfolio Concepts. Investing in Common Stocks: Common Stocks; Analyzing Common Stocks; Stock Valuation; Technical Analysis, Market Efficiency, and Behavioral Finance. Investing in Fixed-Income Securities: Fixed-Income Securities; Bond Valuation. Portfolio Management: Mutual Funds: Professionally Managed Portfolios; Managing Your Own Portfolio. Derivative Securities: Options: Puts and Calls; Commodities and Financial Futures; Investing in Preferred Stocks; Tax-Advantaged Investments; Real Estate and Other Tangible Investments. For all readers interested in personal investment and money management.