Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy

3,74 valoración promedio
( 2.691 valoraciones por GoodReads )
 
9780307956323: Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Comprar nuevo Ver libro

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America

Destinos, gastos y plazos de envío

Añadir al carrito

Los mejores resultados en AbeBooks

1.

Lindstrom, Martin
Editorial: Random House LCC US (2011)
ISBN 10: 0307956326 ISBN 13: 9780307956323
Nuevos Paperback Cantidad: 1
Librería
The Book Depository
(London, Reino Unido)
Valoración
[?]

Descripción Random House LCC US, 2011. Paperback. Estado de conservación: New. Trade Paperback.. 232 x 156 mm. Language: English . Brand New Book. Not since the 1957 bestselling classic The Hidden Persuaders has a book so nakedly exposed the the best-kept secrets of how companies manipulate, seduce, and dupe us into buying their brands and products. Here, bestselling author and marketing guru Martin Lindstrom pulls back the curtain on all the psychological tricks and machinations companies employ today to obscure the truth, manipulate our minds, and persuade us to buy. Nº de ref. de la librería LIB9780307956323

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 16,67
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

2.

Lindstrom, Martin
Editorial: Bantam Books (2011)
ISBN 10: 0307956326 ISBN 13: 9780307956323
Nuevos Tapa blanda Cantidad: 1
Librería
English-Book-Service Mannheim
(Mannheim, Alemania)
Valoración
[?]

Descripción Bantam Books, 2011. Estado de conservación: New. Nº de ref. de la librería L9780307956323

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 16,36
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 5,00
De Alemania a Estados Unidos de America
Destinos, gastos y plazos de envío

3.

Lindstrom, Martin
Editorial: Random House LCC US (2011)
ISBN 10: 0307956326 ISBN 13: 9780307956323
Nuevos Paperback Cantidad: 1
Librería
The Book Depository US
(London, Reino Unido)
Valoración
[?]

Descripción Random House LCC US, 2011. Paperback. Estado de conservación: New. Trade Paperback.. 232 x 156 mm. Language: English . Brand New Book. Not since the 1957 bestselling classic The Hidden Persuaders has a book so nakedly exposed the the best-kept secrets of how companies manipulate, seduce, and dupe us into buying their brands and products. Here, bestselling author and marketing guru Martin Lindstrom pulls back the curtain on all the psychological tricks and machinations companies employ today to obscure the truth, manipulate our minds, and persuade us to buy. Nº de ref. de la librería LIB9780307956323

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 21,63
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

4.

Lindstrom, Martin
Editorial: Random House (2011)
ISBN 10: 0307956326 ISBN 13: 9780307956323
Nuevos Paperback Cantidad: 1
Librería
Irish Booksellers
(Rumford, ME, Estados Unidos de America)
Valoración
[?]

Descripción Random House, 2011. Paperback. Estado de conservación: New. book. Nº de ref. de la librería 0307956326

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 21,64
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

5.

Lindstrom, Martin
Editorial: Random House
ISBN 10: 0307956326 ISBN 13: 9780307956323
Nuevos Cantidad: 1
Librería
Blackwell's
(Oxford, OX, Reino Unido)
Valoración
[?]

Descripción Random House. Estado de conservación: New. Nº de ref. de la librería 9780307956323

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 16,68
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 5,21
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

6.

Lindstrom, Martin
Editorial: Random House LCC US Sep 2011 (2011)
ISBN 10: 0307956326 ISBN 13: 9780307956323
Nuevos Tapa dura Cantidad: 1
Librería
Agrios-Buch
(Bergisch Gladbach, Alemania)
Valoración
[?]

Descripción Random House LCC US Sep 2011, 2011. Taschenbuch. Estado de conservación: Neu. 233x156x25 mm. Neuware - Foreword by Morgan Spurlock From the bestselling author of Buyology comes a shocking insider's look at how today's global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars. Picking up from where Vance Packard's bestselling classic, The Hidden Persuaders , left off more than half-a-century ago, Lindstrom reveals: - New findings that reveal how advertisers and marketers intentionally target children at an alarmingly young age - starting when they are still in the womb! - Shocking results of an fMRI study which uncovered what heterosexual men really think about when they see sexually provocative advertising (hint: it isn't their girlfriends). - How marketers and retailers stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares. - The first ever neuroscientific evidence proving how addicted we all are to our iPhones and our Blackberry's (and the shocking reality of cell phone addiction - it can be harder to shake than addictions to drugs and alcohol). - How companies of all stripes are secretly mining our digital footprints to uncover some of the most intimate details of our private lives, then using that information to target us with ads and offers 'perfectly tailored' to our psychological profiles. - How certain companies, like the maker of one popular lip balm, purposely adjust their formulas in order to make their products chemically addictive. - What a 3-month long guerilla marketing experiment, conducted specifically for this book, tells us about the most powerful hidden persuader of them all. - And much, much more. This searing expose introduces a new class of tricks, techniques, and seductions - the Hidden Persuaders of the 21st century- and shows why they are more insidious and pervasive than ever. From the Hardcover edition. 304 pp. Englisch. Nº de ref. de la librería 9780307956323

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 17,99
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 17,11
De Alemania a Estados Unidos de America
Destinos, gastos y plazos de envío

7.

Lindstrom, Martin
Editorial: Random House LCC US Sep 2011 (2011)
ISBN 10: 0307956326 ISBN 13: 9780307956323
Nuevos Taschenbuch Cantidad: 1
Librería
Rheinberg-Buch
(Bergisch Gladbach, Alemania)
Valoración
[?]

Descripción Random House LCC US Sep 2011, 2011. Taschenbuch. Estado de conservación: Neu. 233x156x25 mm. Neuware - Foreword by Morgan Spurlock From the bestselling author of Buyology comes a shocking insider's look at how today's global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars. Picking up from where Vance Packard's bestselling classic, The Hidden Persuaders , left off more than half-a-century ago, Lindstrom reveals: - New findings that reveal how advertisers and marketers intentionally target children at an alarmingly young age - starting when they are still in the womb! - Shocking results of an fMRI study which uncovered what heterosexual men really think about when they see sexually provocative advertising (hint: it isn't their girlfriends). - How marketers and retailers stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares. - The first ever neuroscientific evidence proving how addicted we all are to our iPhones and our Blackberry's (and the shocking reality of cell phone addiction - it can be harder to shake than addictions to drugs and alcohol). - How companies of all stripes are secretly mining our digital footprints to uncover some of the most intimate details of our private lives, then using that information to target us with ads and offers 'perfectly tailored' to our psychological profiles. - How certain companies, like the maker of one popular lip balm, purposely adjust their formulas in order to make their products chemically addictive. - What a 3-month long guerilla marketing experiment, conducted specifically for this book, tells us about the most powerful hidden persuader of them all. - And much, much more. This searing expose introduces a new class of tricks, techniques, and seductions - the Hidden Persuaders of the 21st century- and shows why they are more insidious and pervasive than ever. From the Hardcover edition. 304 pp. Englisch. Nº de ref. de la librería 9780307956323

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 17,99
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 17,13
De Alemania a Estados Unidos de America
Destinos, gastos y plazos de envío

8.

Lindstrom, Martin
Editorial: Random House LCC US Sep 2011 (2011)
ISBN 10: 0307956326 ISBN 13: 9780307956323
Nuevos Taschenbuch Cantidad: 1
Librería
AHA-BUCH GmbH
(Einbeck, Alemania)
Valoración
[?]

Descripción Random House LCC US Sep 2011, 2011. Taschenbuch. Estado de conservación: Neu. 233x156x25 mm. Neuware - Foreword by Morgan Spurlock From the bestselling author of Buyology comes a shocking insider's look at how today's global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars. Picking up from where Vance Packard's bestselling classic, The Hidden Persuaders , left off more than half-a-century ago, Lindstrom reveals: - New findings that reveal how advertisers and marketers intentionally target children at an alarmingly young age - starting when they are still in the womb! - Shocking results of an fMRI study which uncovered what heterosexual men really think about when they see sexually provocative advertising (hint: it isn't their girlfriends). - How marketers and retailers stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares. - The first ever neuroscientific evidence proving how addicted we all are to our iPhones and our Blackberry's (and the shocking reality of cell phone addiction - it can be harder to shake than addictions to drugs and alcohol). - How companies of all stripes are secretly mining our digital footprints to uncover some of the most intimate details of our private lives, then using that information to target us with ads and offers 'perfectly tailored' to our psychological profiles. - How certain companies, like the maker of one popular lip balm, purposely adjust their formulas in order to make their products chemically addictive. - What a 3-month long guerilla marketing experiment, conducted specifically for this book, tells us about the most powerful hidden persuader of them all. - And much, much more. This searing expose introduces a new class of tricks, techniques, and seductions - the Hidden Persuaders of the 21st century- and shows why they are more insidious and pervasive than ever. From the Hardcover edition. 304 pp. Englisch. Nº de ref. de la librería 9780307956323

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 17,99
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 29,50
De Alemania a Estados Unidos de America
Destinos, gastos y plazos de envío