Subliminal: How Your Unconscious Mind Rules Your Behavior

4,02 valoración promedio
( 5.601 valoraciones por GoodReads )
 
9780307472250: Subliminal: How Your Unconscious Mind Rules Your Behavior
Críticas:

"Clever, engaging. . . . A popular-science beach book, the sort of tome from which cocktail party anecdotes can be mined by the dozen. . . . "Subliminal" makes its main point well and concisely."
--"The Oregonian"
"An assault against the idea that we control our decisions and our beliefs in the way that we think we do . . . A useful addition to the growing body of work arguing convincingly against the idea of the rational human brain."
--"The Daily Beast"
"Mlodinow, a theoretical physicist who has been developing a nice sideline in popular science writing, shows how the idea of the unconscious has become respectable again . . . Fascinating."
--"The Economist"
"This very enlightening book explores the two sides of our mental lives, with a focus on the subconscious or subliminal element. Drawing on clinical research conducted over a period of several decades and containing a number of rather startling revelations . . . the book appeals to readers with an interest in the workings of the human mind."
--"Booklist
"
"One of the ten books to watch out for in 2012 . . . Physicist, science writer and Hollywood screenwriter Leonard Mlodinow is out to explore how important the unconscious is in shaping the way we process the world."
"--NewScientist.com"
"Mlodinow never fails to make science both accessible and entertaining."
--Stephen Hawking, author of "A Brief History of Time"
"Think you know the whys and hows of your choices? Follow Mlodinow on a gorgeous journey that will make you think again."
--David Eagleman, author of "Incognito"
"With the same deft touch he showed in "The Drunkard's Walk, " Mlodinow probes the subtle, automatic, and often unnoticed influences on our behavior."
--Daniel J. Simons, professor of psychology, University of Illinois, and coauthor of "The Invisible Gorilla"
"If you liked "The Drunkard's Walk," you'll love "Subliminal." This engaging and insightful bookt

"With great wit and intelligence, Mlodinow takes us on a sweeping tour of this [mental] landscape and the latest revelations in neuroscience."
" --The Huffington Post"
"Mlodinow plunges into the realm of the unconscious mind accompanied by the latest scientific research . . . [with] plenty of his trademark humor."
--"Los Angeles Times
"
"Clever [and] engaging. . . . A popular-science beach book, the sort of tome from which cocktail party anecdotes can be mined by the dozen." --"The Oregonian"
"Fascinating. . . . Shows how the idea of the unconscious has become respectable again." --"The Economist"
"A must-read book that is both provocative and hugely entertaining." --Jerry A. Webman, chief economist, OppenheimerFunds, Inc., and author of "MoneyShift"
"Leonard Mlodinow never fails to make science both accessible and entertaining."
" --"Stephen Hawking, author of "A Brief History of Time
"
"An assault against the idea that we control our decisions and our beliefs in the way that we think we do . . . . A useful addition to the growing body of work arguing convincingly against the idea of the rational human brain."
" --The Daily Beast
"
"Mlodinow thinks in equations but explains in anecdote, simile, and occasional bursts of neon. . . . The results are mind-bending."
--"Fortune
"
"Mlodinow argues his case persuasively and with humor."
" --The Montreal Gazette
"
"In a loose, easygoing style, Mlodinow combines numerous accounts of scientific studies with pop-culture references and even personal anecdotes."
--"Kirkus Reviews
"
"Mlodinow is the perfect guy to reveal the ways unrelated elements can relate and connect."
--"The Miami Herald
"
"This very enlightening book explores the two sides of our mental lives, with a focus on the subconscious or subliminal element. Drawing on clinical research conducted over a period of several decades and containing a number of rather startling revelations . . . the book appeals to readers with an interest in the workings of the human mind."
" --Booklist
"
"Think you know the whys and hows of your choices? Think again. Follow Mlodinow on a gorgeous journey into the enormous mental backstage behind the curtain of consciousness."
" --"David Eagleman, neuroscientist and author of "Incognito: The Secret Lives of the Brain
"
"With the same deft touch he showed in "The Drunkard's Walk, " Mlodinow probes the subtle, automatic, and often unnoticed influences on our behavior."
--Daniel J. Simons, professor of psychology, University of Illinois, and coauthor of "The Invisible Gorilla
"
"If you liked "The Drunkard's Walk," you'll love "Subliminal." This engaging and insightful book not only makes neuroscience understandable, it also makes it fascinating. You will look at yourself (and those around you) in a new way."
--Joseph T. Hallinan, author of "Why We Make Mistakes
"
"A highly readable, funny, and thought-provoking travelogue by Mlodinow, a trusted traveler in this treacherous region, who leads us on a tour of the little-known country that is our unconscious mind." --Christof Koch, professor of cognitive and behavioral biology, California Institute of Technology

With great wit and intelligence, Mlodinow takes us on a sweeping tour of this [mental] landscape and the latest revelations in neuroscience.
" The Huffington Post"
Mlodinow plunges into the realm of the unconscious mind accompanied by the latest scientific research . . . [with] plenty of his trademark humor.
"Los Angeles Times
"
Clever [and] engaging. . . . A popular-science beach book, the sort of tome from which cocktail party anecdotes can be mined by the dozen. "The Oregonian"
Fascinating. . . . Shows how the idea of the unconscious has become respectable again. "The Economist"
A must-read book that is both provocative and hugely entertaining. Jerry A. Webman, chief economist, OppenheimerFunds, Inc., and author of "MoneyShift"
Leonard Mlodinow never fails to make science both accessible and entertaining.
" "Stephen Hawking, author of "A Brief History of Time
"
An assault against the idea that we control our decisions and our beliefs in the way that we think we do . . . . A useful addition to the growing body of work arguing convincingly against the idea of the rational human brain.
" The Daily Beast
"
Mlodinow thinks in equations but explains in anecdote, simile, and occasional bursts of neon. . . . The results are mind-bending.
"Fortune
"
Mlodinow argues his case persuasively and with humor.
" The Montreal Gazette
"
In a loose, easygoing style, Mlodinow combines numerous accounts of scientific studies with pop-culture references and even personal anecdotes.
"Kirkus Reviews
"
Mlodinow is the perfect guy to reveal the ways unrelated elements can relate and connect.
"The Miami Herald
"
This very enlightening book explores the two sides of our mental lives, with a focus on the subconscious or subliminal element. Drawing on clinical research conducted over a period of several decades and containing a number of rather startling revelations . . . the book appeals to readers with an interest in the workings of the human mind.
" Booklist
"
Think you know the whys and hows of your choices? Think again. Follow Mlodinow on a gorgeous journey into the enormous mental backstage behind the curtain of consciousness.
" "David Eagleman, neuroscientist and author of "Incognito: The Secret Lives of the Brain
"
With the same deft touch he showed in "The Drunkard s Walk, " Mlodinow probes the subtle, automatic, and often unnoticed influences on our behavior.
Daniel J. Simons, professor of psychology, University of Illinois, and coauthor of "The Invisible Gorilla
"
If you liked "The Drunkard s Walk," you ll love "Subliminal." This engaging and insightful book not only makes neuroscience understandable, it also makes it fascinating. You will look at yourself (and those around you) in a new way.
Joseph T. Hallinan, author of "Why We Make Mistakes
"
A highly readable, funny, and thought-provoking travelogue by Mlodinow, a trusted traveler in this treacherous region, who leads us on a tour of the little-known country that is our unconscious mind. Christof Koch, professor of cognitive and behavioral biology, California Institute of Technology"

Reseña del editor:

Leonard Mlodinow, the best-selling author of "The Drunkard's Walk" and coauthor of "The Grand Design" (with Stephen Hawking) and "War of the Worldviews" (with Deepak Chopra) here examines how the unconscious mind shapes our experience of the world, and how, for instance, we often misperceive everything from our relationships with family, friends and business associates, the reasons for our investment decisions, to our own past.

Your preference in politicians, the amount of tip you give the waiter - all our judgments and perceptions - reflect the workings of our mind on two levels, the conscious, of which we are aware, and the unconscious, which is hidden from us. The latter has long been the subject of speculation, but over the past two decades scientific researchers have developed remarkable new tools for probing the hidden, or subliminal, workings of the mind. The result of this explosion of research is a new science of the unconscious, and a sea change in our understanding of how the mind affects the way we live.

These cutting-edge discoveries have revealed that the way we experience life-our perception, behavior, memory, and social judgment - is largely driven by the mind's subliminal processes and not by the conscious ones, as we have long believed. Employing his trademark wit and his lucid, accessible explanations of the most obscure scientific subjects, Leonard Mlodinow takes us on a tour of this research, unraveling the complexities of the subliminal self, increasing our understanding of how the human mind works, and how we interact with friends, strangers, spouses and coworkers.

In the process he changes our view of ourselves and the world around us.

"Sobre este título" puede pertenecer a otra edición de este libro.

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Descripción Random House USA Inc, United States, 2013. Paperback. Estado de conservación: New. Reprint. 201 x 130 mm. Language: English . Brand New Book. Winner ofthe 2013 PEN/E.O. Wilson Literary Science Writing Award Over the past two decades of neurological research, it has become increasingly clear that the way we experience the world--our perception, behavior, memory, and social judgment--is largely driven by the mind s subliminal processes and not by the conscious ones, as we have long believed. As in the bestselling The Drunkard s Walk: How Randomness Rules Our Lives, Leonard Mlodinow employs his signature concise, accessible explanations of the most obscure scientific subjects to unravel the complexities of the subliminal mind. In the process he shows the many ways it influences how we misperceive our relationships with family, friends, and business associates; how we misunderstand the reasons for our investment decisions; and how we misremember important events--along the way, changing our view of ourselves and the world around us. Nº de ref. de la librería AAS9780307472250

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Descripción Random House USA Inc, United States, 2013. Paperback. Estado de conservación: New. Reprint. 201 x 130 mm. Language: English . Brand New Book. Winner ofthe 2013 PEN/E.O. Wilson Literary Science Writing Award Over the past two decades of neurological research, it has become increasingly clear that the way we experience the world--our perception, behavior, memory, and social judgment--is largely driven by the mind s subliminal processes and not by the conscious ones, as we have long believed. As in the bestselling The Drunkard s Walk: How Randomness Rules Our Lives, Leonard Mlodinow employs his signature concise, accessible explanations of the most obscure scientific subjects to unravel the complexities of the subliminal mind. In the process he shows the many ways it influences how we misperceive our relationships with family, friends, and business associates; how we misunderstand the reasons for our investment decisions; and how we misremember important events--along the way, changing our view of ourselves and the world around us. Nº de ref. de la librería AAS9780307472250

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Descripción Softcover. Estado de conservación: New. Winner of the 2013 PEN/E.O. Wilson Literary Science Writing AwardOver the past two decades of neurological research, it has become increasingly clear that the way we experience the world--our perception, behavior, memory, and social judgment--is largely driven by the mind's subliminal processes and not by the conscious ones, as we have long believed. As in the bestselling The Drunkard’s Walk: How Randomness Rules Our Lives, Leonard Mlodinow employs his signature concise, accessible explanations of the most obscure scientific subjects to unravel the complexities of the subliminal mind. In the process he shows the many ways it influences how we misperceive our relationships with family, friends, and business associates; how we misunderstand the reasons for our investment decisions; and how we misremember important events--along the way, changing our view of ourselves and the world around us. Nº de ref. de la librería BAA-B-3251035

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