Privacy and Publicity: Modern Architecture as Mass Media

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9780262531399: Privacy and Publicity: Modern Architecture as Mass Media

Through a series of close readings of two major figures of the modern movement, Adolf Loos and Le Corbusier, Beatriz Colomina argues that architecture only becomes modern in its engagement with the mass media, and that in so doing it radically displaces the traditional sense of space and subjectivity. Privacy and Publicity boldly questions certain ideological assumptions underlying the received view of modern architecture and reconsiders the methodology of architectural criticism itself. Where conventional criticism portrays modern architecture as a high artistic practice in opposition to mass culture, Colomina sees the emerging systems of communication that have come to define twentieth-century culture -- the mass media -- as the true site within which modern architecture was produced. She considers architectural discourse as the intersection of a number of systems of representation such as drawings, models, photographs, books, films, and advertisements. This does not mean abandoning the architectural object, the building, but rather looking at it in a different way. The building is understood here in the same way as all the media that frame it, as a mechanism of representation in its own right. With modernity, the site of architectural production literally moved from the street into photographs, films, publications, and exhibitions -- a displacement that presupposes a new sense of space, one defined by images rather than walls. This age of publicity corresponds to a transformation in the status of the private, Colomina argues; modernity is actually the publicity of the private. Modern architecture renegotiates the traditional relationship between public and private in a way that profoundly alters the experience of space. In a fascinating intellectual journey, Colomina tracks this shift through the modern incarnations of the archive, the city, fashion, war, sexuality, advertising, the window, and the museum, finally concentrating on the domestic interior that constructs the modern subject it appears merely to house.

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From the Back Cover:

Through a series of close readings of two major figures of the modern movement, Adolf Loos and Le Corbusier, Beatriz Colomina argues that architecture only becomes modern in its engagement with the mass media. Architecture is more than buildings that we can experience firsthand, it also exists as a representation through drawings, photographs, writings, films, or advertising. Where conventional criticism portrays modern architecture as a high artistic practice in opposition to mass culture, Colomina sees the emerging systems of communication that have come to define twentieth-century culture - the mass media - as the true site within which modern architecture was produced.

About the Author:

Beatriz Colomina is Professor of Architecture and Founding Director of the Program in Media and Modernity at Princeton University. She is the editor of Sexuality and Space, which was awarded the International Book Award by the American Institute of Architects. She is the coeditor of Cold War Hot Houses: Inventing Postwar Culture from Cockpit to Playboy. Her most recent book is Doble exposición: Arquitectura a través del arte.

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Colomina, Beatriz
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Colomina, Beatriz
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Descripción MIT Press Ltd, 1996. Estado de conservación: New. 1996. New ed. Paperback. Through close reading of two major figures of modern architecture, Adolf Loos and Le Corbusier, this text argues that architecture only becomes modern in its engagement with the mass media. It suggests that modern architecture renegotiates the relationship between public and private. Num Pages: 401 pages, 168. BIC Classification: AMA; JFD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 266 x 167 x 19. Weight in Grams: 700. . . . . . . Nº de ref. de la librería V9780262531399

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Beatriz Colomina
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Descripción MIT Press Ltd, United States, 1996. Paperback. Estado de conservación: New. Mit Press Pbk. Language: English . Brand New Book. Through a series of close readings of two major figures of the modern movement, Adolf Loos and Le Corbusier, Beatriz Colomina argues that architecture only becomes modern in its engagement with the mass media, and that in so doing it radically displaces the traditional sense of space and subjectivity. Privacy and Publicity boldly questions certain ideological assumptions underlying the received view of modern architecture and reconsiders the methodology of architectural criticism itself. Where conventional criticism portrays modern architecture as a high artistic practice in opposition to mass culture, Colomina sees the emerging systems of communication that have come to define twentieth-century culture -- the mass media -- as the true site within which modern architecture was produced. She considers architectural discourse as the intersection of a number of systems of representation such as drawings, models, photographs, books, films, and advertisements. This does not mean abandoning the architectural object, the building, but rather looking at it in a different way. The building is understood here in the same way as all the media that frame it, as a mechanism of representation in its own right. With modernity, the site of architectural production literally moved from the street into photographs, films, publications, and exhibitions -- a displacement that presupposes a new sense of space, one defined by images rather than walls. This age of publicity corresponds to a transformation in the status of the private, Colomina argues; modernity is actually the publicity of the private. Modern architecture renegotiates the traditional relationship between public and private in a way that profoundly alters the experience of space. In a fascinating intellectual journey, Colomina tracks this shift through the modern incarnations of the archive, the city, fashion, war, sexuality, advertising, the window, and the museum, finally concentrating on the domestic interior that constructs the modern subject it appears merely to house. Nº de ref. de la librería AAU9780262531399

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Beatriz Colomina
Editorial: MIT Press Ltd, United States (1996)
ISBN 10: 0262531399 ISBN 13: 9780262531399
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Descripción MIT Press Ltd, United States, 1996. Paperback. Estado de conservación: New. Mit Press Pbk. Language: English . Brand New Book. Through a series of close readings of two major figures of the modern movement, Adolf Loos and Le Corbusier, Beatriz Colomina argues that architecture only becomes modern in its engagement with the mass media, and that in so doing it radically displaces the traditional sense of space and subjectivity. Privacy and Publicity boldly questions certain ideological assumptions underlying the received view of modern architecture and reconsiders the methodology of architectural criticism itself. Where conventional criticism portrays modern architecture as a high artistic practice in opposition to mass culture, Colomina sees the emerging systems of communication that have come to define twentieth-century culture -- the mass media -- as the true site within which modern architecture was produced. She considers architectural discourse as the intersection of a number of systems of representation such as drawings, models, photographs, books, films, and advertisements. This does not mean abandoning the architectural object, the building, but rather looking at it in a different way. The building is understood here in the same way as all the media that frame it, as a mechanism of representation in its own right. With modernity, the site of architectural production literally moved from the street into photographs, films, publications, and exhibitions -- a displacement that presupposes a new sense of space, one defined by images rather than walls. This age of publicity corresponds to a transformation in the status of the private, Colomina argues; modernity is actually the publicity of the private. Modern architecture renegotiates the traditional relationship between public and private in a way that profoundly alters the experience of space. In a fascinating intellectual journey, Colomina tracks this shift through the modern incarnations of the archive, the city, fashion, war, sexuality, advertising, the window, and the museum, finally concentrating on the domestic interior that constructs the modern subject it appears merely to house. Nº de ref. de la librería AAU9780262531399

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Beatriz Colomina
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ISBN 10: 0262531399 ISBN 13: 9780262531399
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Descripción MIT Press Ltd, United States, 1996. Paperback. Estado de conservación: New. Mit Press Pbk. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Through a series of close readings of two major figures of the modern movement, Adolf Loos and Le Corbusier, Beatriz Colomina argues that architecture only becomes modern in its engagement with the mass media, and that in so doing it radically displaces the traditional sense of space and subjectivity. Privacy and Publicity boldly questions certain ideological assumptions underlying the received view of modern architecture and reconsiders the methodology of architectural criticism itself. Where conventional criticism portrays modern architecture as a high artistic practice in opposition to mass culture, Colomina sees the emerging systems of communication that have come to define twentieth-century culture -- the mass media -- as the true site within which modern architecture was produced. She considers architectural discourse as the intersection of a number of systems of representation such as drawings, models, photographs, books, films, and advertisements. This does not mean abandoning the architectural object, the building, but rather looking at it in a different way. The building is understood here in the same way as all the media that frame it, as a mechanism of representation in its own right. With modernity, the site of architectural production literally moved from the street into photographs, films, publications, and exhibitions -- a displacement that presupposes a new sense of space, one defined by images rather than walls. This age of publicity corresponds to a transformation in the status of the private, Colomina argues; modernity is actually the publicity of the private. Modern architecture renegotiates the traditional relationship between public and private in a way that profoundly alters the experience of space. In a fascinating intellectual journey, Colomina tracks this shift through the modern incarnations of the archive, the city, fashion, war, sexuality, advertising, the window, and the museum, finally concentrating on the domestic interior that constructs the modern subject it appears merely to house. Nº de ref. de la librería BTE9780262531399

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Colomina, Beatriz
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Descripción MIT Press, 1996. PAP. Estado de conservación: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Nº de ref. de la librería BB-9780262531399

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Colomina, Beatriz
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Descripción MIT Press Ltd. Estado de conservación: New. 1996. New ed. Paperback. Through close reading of two major figures of modern architecture, Adolf Loos and Le Corbusier, this text argues that architecture only becomes modern in its engagement with the mass media. It suggests that modern architecture renegotiates the relationship between public and private. Num Pages: 401 pages, 168. BIC Classification: AMA; JFD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 266 x 167 x 19. Weight in Grams: 700. . . . . . Books ship from the US and Ireland. Nº de ref. de la librería V9780262531399

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Beatriz Colomina
Editorial: The MIT Press 1996-02-28, Cambridge, Mass. |London (1996)
ISBN 10: 0262531399 ISBN 13: 9780262531399
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Descripción The MIT Press 1996-02-28, Cambridge, Mass. |London, 1996. paperback. Estado de conservación: New. Nº de ref. de la librería 9780262531399

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Beatriz Colomina
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Descripción MIT Press, 1996. Estado de conservación: New. Nº de ref. de la librería EH9780262531399

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