Synthetic Worlds: The Business and Culture of Online Games

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9780226096261: Synthetic Worlds: The Business and Culture of Online Games
Críticas:

"There is a surprisingly large and growing number of people spending an astonishingly large amount of time - and financial resources - playing online games. These games build upon the platform of the Internet and enable users to interact in an increasingly realistic world. Synthetic Worlds introduces a wide range of perspectives to this important phenomenon. It is a valuable and informative book that makes a significant contribution to a growing and important area of social life." --Lawrence Lessig, author of Free Culture: How Big Media Uses Technology and the Law to Lock Down Culture and Control Creativity"

Reseña del editor:

From EverQuest to World of Warcraft, online games have evolved from the exclusive domain of computer geeks into an extraordinarily lucrative staple of the entertainment industry. People of all ages and from all walks of life now spend thousands of hours - and dollars - partaking in this popular new brand of escapism. But the line between fantasy and reality is starting to blur. Players have created virtual societies with governments and economies of their own whose currencies now trade against the dollar on eBay at rates higher than the yen. And the players who inhabit these synthetic worlds are starting to spend more time online than at their day jobs. In "Synthetic Worlds", Edward Castronova offers the first comprehensive look at the online game industry, exploring its implications for business and culture alike. He starts with the players, giving us a revealing look into the everyday lives of the gamers - outlining what they do in their synthetic worlds and why. He then describes the economies inside these worlds to show how they might dramatically affect real world financial systems, from potential disruptions of markets to new business horizons. Ultimately, he explores the long-term social consequences of online games: If players can inhabit worlds that are more alluring and gratifying than reality, then how can the real world ever compete? Will a day ever come when we spend more time in these synthetic worlds than in our own? Or even more startling, will a day ever come when such questions no longer sound alarmist but instead seem obsolete? With more than five million active players worldwide - and with Microsoft and Sony pouring hundreds of millions of dollars into video game development - online games have become too big to ignore. "Synthetic Worlds" spearheads our efforts to come to terms with this virtual reality and its concrete effects.

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Edward Castronova
Editorial: University Of Chicago Press (2005)
ISBN 10: 0226096262 ISBN 13: 9780226096261
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Descripción University Of Chicago Press, 2005. Hardcover. Estado de conservación: New. HARDCOVER, BRAND NEW COPY, Perfect Shape, No Black Remainder Mark, 457-409Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!. Nº de ref. de la librería 0904190105

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Edward Castronova
Editorial: University Of Chicago Press (2005)
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Castronova, Edward
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Descripción University Of Chicago Press, 2005. Hardcover. Estado de conservación: New. book. Nº de ref. de la librería 0226096262

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Descripción University Of Chicago Press 2005-11-13, 2005. Hardcover. Estado de conservación: New. 0226096262 We guarantee all of our items - customer service and satisfaction are our top priorities. Please allow 4 - 14 business days for Standard shipping, within the US. Nº de ref. de la librería TM-0226096262

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Castronova, Edward
Editorial: University Of Chicago Press (2005)
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Descripción University Of Chicago Press, 2005. Hardcover. Estado de conservación: New. Nº de ref. de la librería P110226096262

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