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Sinopsis
Designed to help students practice what faculty teach this text provides an analysis of strategic management in a highly readable format. Its concepts are liberally illustrated with examples from real organizations. The text portion (11 chapters) comprises the first third of the book and 38 cases comprise the other two thirds. Cases include some of the largest, best-known business organizations in the world as well as small, developing businesses; from those of large, multi-divisional enterprises to smaller, single-business firms. Features include: a series of video segments edited from CNN business programmes integrated into the text; strategic insight boxes throughout the text portion of the book show successful and unsuccessful application of text concepts by real companies; and an extensive Instructor's Manual with teaching notes to accompany cases, plus test items and transparencies.
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Reseña del editor
Designed to help students practice what faculty teach this text provides an analysis of strategic management in a highly readable format. Its concepts are liberally illustrated with examples from real organizations. The text portion (11 chapters) comprises the first third of the book and 38 cases comprise the other two thirds. Cases include some of the largest, best-known business organizations in the world as well as small, developing businesses; from those of large, multi-divisional enterprises to smaller, single-business firms. Features include: a series of video segments edited from CNN business programmes integrated into the text; strategic insight boxes throughout the text portion of the book show successful and unsuccessful application of text concepts by real companies; and an extensive Instructor's Manual with teaching notes to accompany cases, plus test items and transparencies.
"Sobre este título" puede pertenecer a otra edición de este libro.
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Strategic Management: Text and Cases
Publicado por
Allyn & Bacon, 1992
ISBN 10: 0205137105
ISBN 13: 9780205137107
Antiguo o usado
paperback
Librería: AwesomeBooks, Wallingford, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Very Good. Strategic Management: Text and Cases This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Nº de ref. del artículo: 7719-9780205137107
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Imagen de archivo
Strategic Management: Text and Cases
Publicado por
Allyn & Bacon -, 1992
ISBN 10: 0205137105
ISBN 13: 9780205137107
Antiguo o usado
paperback
Librería: Bahamut Media, Reading, Reino Unido
Calificación del vendedor: 5 de 5 estrellas
paperback. Condición: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Nº de ref. del artículo: 6545-9780205137107
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