Book by Treacy Michael Wiersema Fred
"Sinopsis" puede pertenecer a otra edición de este libro.
How is it that some companies are rewriting the rules of competition in their markets, selling wholly new standards of quality, innovation and customer service? What sets these companies apart? This book attempts to answer some of these questions. This work presents a simple thesis: that sucessful companies - the market leaders - excel at delivering one type of value to their chosen customers. Market leaders choose a single "value discipline" - best total cost, best product or best total solution - and literally build their organization around it. Through detailed case studies and step-by-step guidance, the authors show how to implement this revolutionary approach to business strategy.
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Descripción Basic Books. Hardcover. Estado de conservación: New. 0201406489 Ships promptly from Texas. Nº de ref. de la librería AUD3162.1MMGG021917H0045
Descripción Basic Books. Hardcover. Estado de conservación: New. 0201406489 . Nº de ref. de la librería HGT3564SHVW010417H0452P
Descripción 1995-02-26., 1995. Estado de conservación: New. Perseus Books. New edition. Hardcover. Book: GOOD. 208pp. . Nº de ref. de la librería NF-1712277
Descripción Perseus Books, 1995. Hardcover. Estado de conservación: New. First Edition. Nº de ref. de la librería DADAX0201406489
Descripción Basic Books, 1995. Hardcover. Estado de conservación: New. An EXCELLENT Brand new book at a sensible price. New, unread, unused, & in perfect condition. Value for the price. We ship within 24 hours carefully wrapped. We guarantee your satisfaction. No need to pay more. We sell books from New to Acceptable. We take care to be accurate in our description. Most of our books were gently read and in fine condition. BNCTucsonbooks ships daily. Proceeds from the sales of books support an endowed scholarship to Brandeis University, Waltham Mass. Nº de ref. de la librería mon0000057111
Descripción Addison Wesley, Boston, MA, 1994. Hardcover. Estado de conservación: New. Estado de la sobrecubierta: Fair. New. In fine dj. very nice 1st printing! Quantity Available: 1. Category: Business, Finance & Marketing; ISBN: 0201406489. ISBN/EAN: 9780201406481. Pictures of this item not already displayed here available upon request. Inventory No: ABE571520778. Nº de ref. de la librería ABE571520778
Descripción Addison-Wesley, Reading, MA, 1995. Hard Cover. Estado de conservación: New. Estado de la sobrecubierta: Near Fine. First Edition, 3rd Printing. Text/BRAND NEW & Bright. Bi-color black boards/Fine. DJ/NF w/trace creasing to lower corner of back inner flap. Business management. Drawing on detailed case-studies of At&T, Intel, and Airborne Express, authors Treacy and Wiersema argue for focus on a single "value discipline" (the offering of the best product as the best price) as opposed to diluting strength and concentration in pursing product diversity at the expense of cost/quality. 12 chapters. 1, How to Fail in Business Without Even Trying; 2, The New Rules in Competition; 3, The Winner's Choice; 4, The Discipline of Operational Excellence; 5, One Company's Experience - At&T's Universal Card; 6, The Discipline of Product Leaders; 7, One Company's Experience - Intel Corporation; 8, The Discipline of Customer Intimacy; 9. One Company's Experience - Airborne Express; 10, Setting Your Value Discipline Agenda; 11. Creating the Cult of the Customer; and, 12, Sustaining the Lead, followed by Epilogue. Nº de ref. de la librería 008260
Descripción Estado de conservación: New. FAST shipping, FREE tracking, and GREAT customer service! We also offer International and EXPEDITED shipping options. Nº de ref. de la librería 3D7DSF000TAI
Descripción Reading, MA, U.S.A.: Addison-Wesley, 1995, Reading, MA, U.S.A., 1995. Hard Cover. Estado de conservación: New. Estado de la sobrecubierta: New. 1st Edition 2nd Prtg. 8vo - over 7¾" - 9¾" tall. Hard Cover. 1st Edition 2nd Prtg. 8vo - over 7¾" - 9¾" tall. HB/DJ, new, 208 pp. Every entrepreneur should read this book. It's taken over a decade of struggle in the telecommunications market wars for AT&T to learn what is conveyed within the covers of this excellent book. Using data from CSC Index, a management consulting firm whose work spawned the bestseller Reengineering the Corporation, Treacy and Wiersema present their case on how corporations can become number one in their market. Nº de ref. de la librería 10342
Descripción Longman Group. Estado de conservación: New. pp. 208. Nº de ref. de la librería 5782494