Book by Blowfield Michael Murray Alan
"Sinopsis" puede pertenecer a otra edición de este libro.
An excellent resource for students who want to understand why traditionally "soft" issues for business like human rights, the environment, or diversity have now become "hard" - hard to ignore, hard to manage, and very hard for businesses that get them wrong. ( David Grayson CBE, Director: The Doughty Centre for Corporate Responsibility, Cranfield School of Management)
Interest in Corporate Responsibility has spread across the globe in leaps and bounds, but the field remains mired in rhetoric, confusion and controversy. To navigate this complex terrain there is no better learning tool than this textbook. ( Peter Utting, Deputy Director, United Nations Research Institute for Social Development (UNRISD))
This book is the most comprehensive and in-depth overview of corporate responsibility currently available. It is the best resource for students and practitioners alike. The second edition is a valuable update. ( Gilbert Lenssen, Head of European Academy of Business and Society)
Blowfield and Murray's text deserves high praise. It is clear and readable and compares very favourably with others on offer. ( David Wornham, Bristol Business School)
The second edition of this successful textbook examines the multiple dimensions to corporate responsibility. It creates a framework that presents a historical and interdisciplinary overview of the field; a summary of different management approaches; and a review of the key actors and trends worldwide. The authors take a critical perspective and successfully provide a balance between theory and practice. They offer comprehensive coverage of the subject, combining an insightful, interdisciplinary, approach with the pedagogy and support sought after by students. This second edition provides an increased focus on developing countries, social enterprise, and small and medium-sized organizations.
Online Resource Centre:
An additional case study for each chapter of the book, around 1000 words in length, complete with essay and discussion questions
Images from the book
Trailers of films which illustrate corporate responsibility issues (including The Corporation and Enron), together with teaching notes
Further reading and email listservs
Additional case study sources
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