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Global Strategic Management

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9780199266159: Global Strategic Management
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Reseña del editor:

Global Strategic Management is a core textbook for International and Global Strategy courses, and is suitable as a supplementary text for strategic management or international business courses. This text is the first to offer a truly global, as opposed to multinational, perspective on strategy. It covers both traditional strategic management topics, and new topics, such as corporate social responsibility and new technologies. Global Strategic Management gives the student a thorough understanding of the wide range of theories and research available in this field, while providing both mini-cases and full-length cases of successful global companies from the United States, Europe and emerging economies, such as India. ONLINE RESOURCE CENTRE For lecturers: suggested answers to discussion questions and case questions, PowerPoint slides. For students: links to web sites of interest.

Biografía del autor:

Dr. Kamel Mellahi is Lecturer in Strategic Management at Loughborough University Business School. Prior to this he was Senior Lecturer in Management. Dr. Jedrzej George Frynas is Lecturer in International Management, University of Birmingham and prior to this was Senior Lecturer in International Business, University of Coventry. Paul Finlay is Professor of Strategic Information Systems at Loughborough University Business School. Prior to this he was Senior Lecturer in Management Sciences at Loughborough University, Senior Scientific Officer at the Defense Operational Analysis Establishment, and Operational Research Manager and Project Manager with BAT Industries.

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Otras ediciones populares con el mismo título

9780198706595: Global Strategic Management

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ISBN 10: 0198706596 ISBN 13: 9780198706595
Editorial: OUP Oxford, 2014
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9780195685886: Global Strategic Management

SAB, 2012
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Mellahi, Kamel; Frynas, Jedrzej George; Finlay, Paul
Publicado por Oxford University Press (2005)
ISBN 10: 0199266158 ISBN 13: 9780199266159
Nuevo Tapa blanda Cantidad disponible: 1
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