The Obama Victory: How Media, Money, and Message Shaped the 2008 Election

3,52 valoración promedio
( 31 valoraciones por Goodreads )
 
9780195399561: The Obama Victory: How Media, Money, and Message Shaped the 2008 Election
Ver todas las copias de esta edición ISBN.
 
 

Book by Kenski Kate Hardy Bruce W Jamieson Kathleen Hall

"Sinopsis" puede pertenecer a otra edición de este libro.

Críticas:

A dense account of the Obama victory, replete with charts and graphs. (The Times Literary Supplement)

The Obama Victory is an incisive academic study of how the 2008 presidential election campaign, and Barack Obama's historic victory in November, was not just a triumph of hope but of organisation, money and media (Keith Richmond, Tribune)

Reseña del editor:

Barack Obama's stunning victory in the 2008 presidential election will go down as one of the more pivotal in American history. Given America's legacy of racism, how could a relatively untested first-term senator with an African father defeat some of the giants of American politics?

In The Obama Victory, Kate Kenski, Bruce Hardy, and Kathleen Hall Jamieson draw upon the best voter data available, The National Annenberg Election Survey, as well as interviews with key advisors to each campaign, to illuminate how media, money, and messages shaped the 2008 election. In a crisp, incisive narrative, the authors identify the candidates' major themes-Maverick versus Mc-Same; Change versus Tax and Spend Liberal, etc.-and then apply them to the five main periods of the campaign: the early summer; the period from the vice presidential nominations through the conventions; the financial meltdown from mid-September to mid-October; the two weeks after the final debate; and the final week. Throughout, they explain how both sides worked the media to reinforce or combat images of McCain as too old and Obama as not ready; how Obama used a very effective rough-and-tumble radio and cable campaign that was largely unnoticed by the mainstream media; how the Vice Presidential nominees impacted the campaign; how McCain's age and Obama's race affected the final vote, and much more. Analyzing each nominee's broadcast, cable, and radio spending, the authors conclude that Obama's media campaign was more savvy than McCain's, and that early voting and the complete collapse of campaign finance reform will change elections for years to come.

Briskly written and filled with surprising insights, The Obama Victory goes beyond opinion to offer the most authoritative account available of precisely how and why Obama won the presidency.

"Sobre este título" puede pertenecer a otra edición de este libro.

Los mejores resultados en AbeBooks

1.

Kate Kenski; Bruce W. Hardy; Kathleen Hall Jamieson
Publicado por Oxford University Press (2010)
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Paperback Original o primera edición Cantidad disponible: 1
Librería
Irish Booksellers
(Portland, ME, Estados Unidos de America)
Valoración
[?]

Descripción Oxford University Press, 2010. Paperback. Condición: New. book. Nº de ref. del artículo: M0195399560

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 17,10
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

2.

Kate Kenski, Bruce W. Hardy, Kathleen Hall Jamieson
Publicado por Oxford University Press
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Cantidad disponible: > 20
Librería
INDOO
(Avenel, NJ, Estados Unidos de America)
Valoración
[?]

Descripción Oxford University Press. Condición: New. Brand New. Nº de ref. del artículo: 0195399560

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 21,18
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 2,95
A Estados Unidos de America
Destinos, gastos y plazos de envío

3.

Kate Kenski, Bruce W. Hardy, Kathleen Hall Jamieson
Publicado por Oxford University Press Inc, United States (2010)
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Paperback Cantidad disponible: 10
Impresión bajo demanda
Librería
Book Depository International
(London, Reino Unido)
Valoración
[?]

Descripción Oxford University Press Inc, United States, 2010. Paperback. Condición: New. Language: English . Brand New Book ***** Print on Demand *****. Barack Obama s stunning victory in the 2008 presidential election will go down as one of the more pivotal in American history. Given America s legacy of racism, how could a relatively untested first-term senator with an African father defeat some of the giants of American politics? In The Obama Victory, Kate Kenski, Bruce Hardy, and Kathleen Hall Jamieson draw upon the best voter data available, The National Annenberg Election Survey, as well as interviews with key advisors to each campaign, to illuminate how media, money, and messages shaped the 2008 election. In a crisp, incisive narrative, the authors identify the candidates major themes-Maverick versus Mc-Same; Change versus Tax and Spend Liberal, etc.-and then apply them to the five main periods of the campaign: the early summer; the period from the vice presidential nominations through the conventions; the financial meltdown from mid-September to mid-October; the two weeks after the final debate; and the final week. Throughout, they explain how both sides worked the media to reinforce or combat images of McCain as too old and Obama as not ready; how Obama used a very effective rough-and-tumble radio and cable campaign that was largely unnoticed by the mainstream media; how the Vice Presidential nominees impacted the campaign; how McCain s age and Obama s race affected the final vote, and much more. Analyzing each nominee s broadcast, cable, and radio spending, the authors conclude that Obama s media campaign was more savvy than McCain s, and that early voting and the complete collapse of campaign finance reform will change elections for years to come. Briskly written and filled with surprising insights, The Obama Victory goes beyond opinion to offer the most authoritative account available of precisely how and why Obama won the presidency. Nº de ref. del artículo: AAV9780195399561

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 24,51
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

4.

Kate Kenski, Bruce W. Hardy, Kathleen Hall Jamieson
Publicado por Oxford University Press Inc, United States (2010)
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Paperback Cantidad disponible: 10
Impresión bajo demanda
Librería
The Book Depository
(London, Reino Unido)
Valoración
[?]

Descripción Oxford University Press Inc, United States, 2010. Paperback. Condición: New. Language: English . Brand New Book ***** Print on Demand *****.Barack Obama s stunning victory in the 2008 presidential election will go down as one of the more pivotal in American history. Given America s legacy of racism, how could a relatively untested first-term senator with an African father defeat some of the giants of American politics? In The Obama Victory, Kate Kenski, Bruce Hardy, and Kathleen Hall Jamieson draw upon the best voter data available, The National Annenberg Election Survey, as well as interviews with key advisors to each campaign, to illuminate how media, money, and messages shaped the 2008 election. In a crisp, incisive narrative, the authors identify the candidates major themes-Maverick versus Mc-Same; Change versus Tax and Spend Liberal, etc.-and then apply them to the five main periods of the campaign: the early summer; the period from the vice presidential nominations through the conventions; the financial meltdown from mid-September to mid-October; the two weeks after the final debate; and the final week. Throughout, they explain how both sides worked the media to reinforce or combat images of McCain as too old and Obama as not ready; how Obama used a very effective rough-and-tumble radio and cable campaign that was largely unnoticed by the mainstream media; how the Vice Presidential nominees impacted the campaign; how McCain s age and Obama s race affected the final vote, and much more. Analyzing each nominee s broadcast, cable, and radio spending, the authors conclude that Obama s media campaign was more savvy than McCain s, and that early voting and the complete collapse of campaign finance reform will change elections for years to come. Briskly written and filled with surprising insights, The Obama Victory goes beyond opinion to offer the most authoritative account available of precisely how and why Obama won the presidency. Nº de ref. del artículo: AAV9780195399561

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 24,54
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

5.

Kenski, Kate
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Cantidad disponible: > 20
Librería
Paperbackshop-US
(Wood Dale, IL, Estados Unidos de America)
Valoración
[?]

Descripción 2010. PAP. Condición: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Nº de ref. del artículo: VU-9780195399561

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 22,38
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,26
A Estados Unidos de America
Destinos, gastos y plazos de envío

6.

Kenski, Kate
Publicado por Oxford University Press, USA 7/1/2010 (2010)
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Paperback or Softback Cantidad disponible: 10
Librería
BargainBookStores
(Grand Rapids, MI, Estados Unidos de America)
Valoración
[?]

Descripción Oxford University Press, USA 7/1/2010, 2010. Paperback or Softback. Condición: New. The Obama Victory: How Media, Money, and Message Shaped the 2008 Election. Book. Nº de ref. del artículo: BBS-9780195399561

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 27,88
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío

7.

Kenski, Kate
Publicado por Oxford University Press (2018)
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Paperback Cantidad disponible: 13
Impresión bajo demanda
Librería
Murray Media
(North Miami Beach, FL, Estados Unidos de America)
Valoración
[?]

Descripción Oxford University Press, 2018. Paperback. Condición: New. Never used! This item is printed on demand. Nº de ref. del artículo: 0195399560

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 27,12
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 1,63
A Estados Unidos de America
Destinos, gastos y plazos de envío

8.

Kenski, Kate; Hardy, Bruce; Jamieson, Kathleen Hall
Publicado por Oxford University Press Inc (2010)
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Tapa blanda Original o primera edición Cantidad disponible: 1
Librería
Valoración
[?]

Descripción Oxford University Press Inc, 2010. Condición: New. 2010. 1st Edition. Paperback. Num Pages: 392 pages, 90 black and white illustrations. BIC Classification: 1KBB; 3JMC; JFD; JPHF; JPVL. Category: (G) General (US: Trade). Dimension: 234 x 156 x 27. Weight in Grams: 566. . . . . . . Nº de ref. del artículo: V9780195399561

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 29,27
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De Irlanda a Estados Unidos de America
Destinos, gastos y plazos de envío

9.

Kenski, Kate
Publicado por Oxford University Press (2016)
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Paperback Cantidad disponible: 1
Impresión bajo demanda
Librería
Ria Christie Collections
(Uxbridge, Reino Unido)
Valoración
[?]

Descripción Oxford University Press, 2016. Paperback. Condición: New. PRINT ON DEMAND Book; New; Publication Year 2016; Not Signed; Fast Shipping from the UK. No. book. Nº de ref. del artículo: ria9780195399561_lsuk

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 24,93
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 4,40
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

10.

Kenski, Kate
Publicado por OUP USA (2010)
ISBN 10: 0195399560 ISBN 13: 9780195399561
Nuevo Cantidad disponible: > 20
Impresión bajo demanda
Librería
Books2Anywhere
(Fairford, GLOS, Reino Unido)
Valoración
[?]

Descripción OUP USA, 2010. PAP. Condición: New. New Book. Delivered from our UK warehouse in 3 to 5 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Nº de ref. del artículo: LQ-9780195399561

Más información sobre este vendedor | Contactar al vendedor

Comprar nuevo
EUR 20,00
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 10,20
De Reino Unido a Estados Unidos de America
Destinos, gastos y plazos de envío

Existen otras copia(s) de este libro

Ver todos los resultados de su búsqueda