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Sinopsis
Readings and cases are arranged to provide students with a conceptual insight into actual business situations. The book integrates the various strands of the strategy process - strategy itself, strategy analysis, structure, power and culture - and shows how they operate in different businesses - entrepreneurial, innovative, diversified, specialized and established.
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Reseña del editor
Readings and cases are arranged to provide students with a conceptual insight into actual business situations. The book integrates the various strands of the strategy process - strategy itself, strategy analysis, structure, power and culture - and shows how they operate in different businesses - entrepreneurial, innovative, diversified, specialized and established.
"Sobre este título" puede pertenecer a otra edición de este libro.
- EditorialPrentice-Hall
- Año de publicación1991
- ISBN 10 0138538131
- ISBN 13 9780138538132
- EncuadernaciónTapa blanda
- IdiomaInglés
- Número de páginas1040
- Contacto del fabricanteno disponible
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The Strategy Process
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Prentice-Hall, 1991
ISBN 10: 0138538131
ISBN 13: 9780138538132
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The Strategy Process
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ISBN 13: 9780138538132
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The Strategy Process
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ISBN 13: 9780138538132
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The Strategy Process
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Prentice-Hall, 1991
ISBN 10: 0138538131
ISBN 13: 9780138538132
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The Strategy Process
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Prentice-Hall, 1991
ISBN 10: 0138538131
ISBN 13: 9780138538132
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