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9780133628159: Strategic Management: Concepts and Cases

Sinopsis

This text integrates the most recent academic theory with current business practices in strategic management. Illustrating concepts with examples from some of today's global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. Forty one diverse cases highlight decision-making situations - cases are organized by goods, services, international, small business, not-for-profit, and social responsibility and ethics which include discussions on key current topics, such as corporate governance, corporate restructuring, reconfiguring/re-engineering, and horizontal structure. The text is also available in split editions - "Strategic Management: Concepts" and "Strategic Management: Cases." This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.

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This text integrates the most recent academic theory with current business practices in strategic management. Illustrating concepts with examples from some of today's global organizations, it features a diverse selection of applications-oriented and thought-provoking cases that put the theories in a real-world perspective for students. Forty one diverse cases highlight decision-making situations - cases are organized by goods, services, international, small business, not-for-profit, and social responsibility and ethics which include discussions on key current topics, such as corporate governance, corporate restructuring, reconfiguring/re-engineering, and horizontal structure. The text is also available in split editions - "Strategic Management: Concepts" and "Strategic Management: Cases." This book draws insight from all business disciplines as well as disciplines from the social sciences which have contributed to the study of strategic management.

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Parnell, John A.,Kroll, Mark J.,Wright, Peter
Publicado por Prentice Hall College Div, 1996
ISBN 10: 0133628159 ISBN 13: 9780133628159
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Librería: HPB-Red, Dallas, TX, Estados Unidos de America

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Hardcover. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Nº de ref. del artículo: S_333061003

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Wright, Peter, Kroll, Mark J., Parnell, John A.
Publicado por Prentice Hall College Div, 1996
ISBN 10: 0133628159 ISBN 13: 9780133628159
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Librería: Mispah books, Redhill, SURRE, Reino Unido

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Hardcover. Condición: Like New. Like New. book. Nº de ref. del artículo: ERICA70401336281596

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