Public Relations Practices: Managerial Case Studies and Problems - Tapa blanda

Center, Allen H.

 
9780133127645: Public Relations Practices: Managerial Case Studies and Problems

Sinopsis

MARKET: Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals. Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

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Reseña del editor

MARKET: Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals. Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

"Sobre este título" puede pertenecer a otra edición de este libro.

Otras ediciones populares con el mismo título

9780133354058: Public Relations Practices:International Edition

Edición Destacada

ISBN 10:  0133354059 ISBN 13:  9780133354058
Editorial: Financial Times Prentice Hall, 2013
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