Sales Force Management

3,93 valoración promedio
( 43 valoraciones por Goodreads )
 
9780073529875: Sales Force Management

Book by Johnston Mark Marshall Greg

"Sinopsis" puede pertenecer a otra edición de este libro.

Reseña del editor:

"Sales Force Management, 9e" remains the most definitive text in the field today. Mark Johnston and Greg Marshall team up to maintain the quality and integrity of earlier editions while also breaking new ground with relevant new content for the changing field. The familiar framework of this text - from which instructors love to teach - remains the same while relevant, real-world student learning tools and up-to-date sales management theory and application have been added.The framework has been developed to portray sales managers' activities as three interrelated, sequential processes, each of which influences the various determinants of salesperson performance. The three interrelated parts of the framework, formulation of a sales program, implementation of the sales program, and evaluation and control of the sales program, remain consistent and highly relevant in the 9th edition. This edition integrates new, innovative learning tools and the latest in sales management theory and practice.

Biografía del autor:

Dr. Johnston is Professor of Marketing at the Roy E. Crummer Graduate School of Business, Rollins College in Winter Park, Florida. He earned his Ph.D. in Marketing in 1986 from Texas A&M University. Prior to receiving his doctorate he worked in industry as a sales representative for a leading distributor of photographic equipment. His research has resulted in published articles in a number of professional journals such as Journal of Marketing Research, Journal of Applied Psychology, and Journal of Personal Selling and Sales Management and many others. He is also co-author of Sales Force Management 6E (Churchill, Ford, Walker, Johnston, Tanner) published by Irwin McGraw-Hill. He has been retained as a marketing consultant for firms in the personal health care, chemical, transportation, service, and telecommunications industries. A partial list of organizations that Dr. Johnston has conducted market research for in the past includes AT&T, American Airlines, Walt Disney World, and the American Red Cross. In addition, he has consulted on a wide range of issues involving strategic decision-making, quality assessment, market analysis, sales training, and international market decisions. Finally, he has conducted a number of seminars around the world on a variety of topics including motivation, managing turnover in the organization, sales training issues, ethical issues in marketing, and improving overall sales performance.

Greg W. Marshall, Associate Professor of Marketing at the University of South Florida, Tampa, FL. Greg has 13 years of selling and sales management experience and when he left the field to teach in 1986, he was the manager of the top selling performing ales district in the United States. His research focuses on sales force selection, performance and evaluation, sales force diversity, decision making by marketing managers, and inter-organizational relationships. He is the Associate Editor of the Journal of Personal Selling & Sales Management and currently serves as Special Guest Editor for a JPSSM issue on ¿Strategic Issues in Selling and Sales Management¿¿¿

"Sobre este título" puede pertenecer a otra edición de este libro.

Los mejores resultados en AbeBooks

Edición internacional
Edición internacional

1.

Johnston, Mark W.;Marshall, Greg W.
Editorial: Irwin Professional Pub, Burr Ridge, Illinois, U.S.A. (2008)
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Soft cover Cantidad: 2
Edición internacional
Librería
GMTbooks
(KL, KL, Malasia)
Valoración
[?]

Descripción Irwin Professional Pub, Burr Ridge, Illinois, U.S.A., 2008. Soft cover. Estado de conservación: New. This is an International Edition. Brand New, Soft Cover, Paper Back and written in English Different ISBN and Cover Image with US Edition. Content and Chapters same as US Edition. High Quality Color Printed on Glossy Paper which is same Paper Quality as Original US Edition Printing Occasionally, international textbooks will different exercises at the end of chapters. Some book may show some sales disclaimer word such as "Not for Sale or Restricted in US" on the cover page but it is absolutely legal to use in USA or Canada We do not sell low-cost Indian version book. 3-5 Working days by DHL or Fedex With Tracking number. Nº de ref. de la librería 001792

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 5,52
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 8,95
De Malasia a Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

2.

Johnston
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos PAPERBACK Cantidad: 2
Edición internacional
Librería
Stock Tiger
(New Delhi, DELHI, India)
Valoración
[?]

Descripción PAPERBACK. Estado de conservación: New. PAPERBACK INTERNATIONAL EDITION Brand New Book. We ship from India. The ISBN-13 or Cover might be different but content is extactly same. We deliver in 5 - 9days and respond quickly to customer queries. Nº de ref. de la librería Abe-E-0073529877

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 22,42
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
De India a Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

3.

M. Johnston & Greg Marshall
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Softcover Cantidad: > 20
Edición internacional
Librería
GREAT BOOKS DEAL
(TALLAHASSEE, FL, Estados Unidos de America)
Valoración
[?]

Descripción Softcover. Estado de conservación: New. 9th edition. Brand New; Paperback; Black & White or Color International Edition. ISBN and Cover page may differ but similar contents as US edition. GET IT FAST in 3-5 business days by DHL/FEDEX with tracking number. Books printed in English. No shipping to PO Box/APO/FPO address. In some instances, the international textbooks may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code or CD is not provided with these editions, unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Nº de ref. de la librería INAB1426413

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 19,72
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,53
A Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

4.

Mark Johnston
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Paperback Cantidad: 5
Edición internacional
Librería
PRIORITY BOOKS
(springfield, VA, Estados Unidos de America)
Valoración
[?]

Descripción Paperback. Estado de conservación: New. Softcover Book, Condition: New. 9th Edition. [Please Read Carefully Before Buying], This Is An International Edition. Printed In Black and White. , Book Cover And ISBN No May Be Different From US Edition. Restricted Sales Disclaimer Wordings Not For Sales In USA And Canada May Be Printed On The Cover Of The Book. Standard Shipping 7-14 Business Days. Expedited Shiping 4-8 Business Days. ***WE DO NOT ENTERTAIN BULK ORDERS.*** The Books May Be Ship From Overseas For Inventory Purpose. Nº de ref. de la librería 652513

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 20,58
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,57
A Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

5.

Johnston, Mark; Marshall, Greg
Editorial: McGraw-Hill/Irwin
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Tapa blanda Cantidad: > 20
Edición internacional
Librería
Sunshine Book Store
(Wilmington, DE, Estados Unidos de America)
Valoración
[?]

Descripción McGraw-Hill/Irwin. Estado de conservación: New. 0073529877 This is an International Edition. Brand New, Paperback, Delivery within 6-14 business days, Similar Contents as U.S Edition, ISBN and Cover design may differ, printed in Black & White. Choose Expedited shipping for delivery within 3-8 business days. We do not ship to PO Box, APO , FPO Address. In some instances, subjects such as Management, Accounting, Finance may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code/CD is not provided with these editions , unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Nº de ref. de la librería SU9780073529875

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 24,20
Convertir moneda

Añadir al carrito

Gastos de envío: GRATIS
A Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

6.

Mark W Johnston; Greg W. Marshall
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Paperback Cantidad: > 20
Edición internacional
Librería
US_Superfast_Bookstore
(New Castle, DE, Estados Unidos de America)
Valoración
[?]

Descripción Paperback. Estado de conservación: New. This is an International Edition Brand New Paperback Same Title Author and Edition as listed. ISBN and Cover design differs. Similar Contents as U.S Edition. Standard Delivery within 6-14 business days ACROSS THE GLOBE. We can ship to PO Box address in US. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" or "For sale in Asia only" or similar restrictions- printed only to discourage students from obtaining an affordable copy. US Court has asserted your right to buy and use International edition. Access code/CD may not provided with these editions. We may ship the books from multiple warehouses across the globe including Asia depending upon the availability of inventory. Printed in English. Customer satisfaction guaranteed. Nº de ref. de la librería UA9780073529875

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 21,84
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 2,37
A Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

7.

Johnston
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Tapa blanda Cantidad: 5
Edición internacional
Librería
bookscollection
(Delhi, DELHI, India)
Valoración
[?]

Descripción Estado de conservación: Brand New. PAPERBACK,Book Condition New, Brand New, Softcover, International Edition. We Do not Ship APO FPO AND PO BOX. Cover Image & ISBN may be different from US edition but contents as US Edition. Printing in English language. Quick delivery by USPS/UPS/DHL/FEDEX/ARAMEX ,Customer satisfaction guaranteed. We may ship the books from Asian regions for inventory purpose. Nº de ref. de la librería ABESTTND4651

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 19,78
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 4,60
De India a Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

8.

Johnston
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Tapa blanda Cantidad: 5
Edición internacional
Librería
bookscollection
(Delhi, DELHI, India)
Valoración
[?]

Descripción Estado de conservación: Brand New. PAPERBACK,Book Condition New, Brand New, Softcover, International Edition. We Do not Ship APO FPO AND PO BOX. Cover Image & ISBN may be different from US edition but contents as US Edition. Printing in English language. Quick delivery by USPS/UPS/DHL/FEDEX/ARAMEX ,Customer satisfaction guaranteed. We may ship the books from Asian regions for inventory purpose. Nº de ref. de la librería ABEDUPPP3482

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 19,78
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 4,60
De India a Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

9.

Mark Johnston
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Paperback Cantidad: 2
Edición internacional
Librería
Nick Book House
(fresno, CA, Estados Unidos de America)
Valoración
[?]

Descripción Paperback. Estado de conservación: New. New Softcover International Edition, Printed in Black and White, Only USPS Media mail Shipping ONLY, Different ISBN, Same Content As US edition, Book Cover may be Different, in English Language. Nº de ref. de la librería 18133

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 21,53
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,57
A Estados Unidos de America
Destinos, gastos y plazos de envío
Edición internacional
Edición internacional

10.

Johnston
ISBN 10: 0073529877 ISBN 13: 9780073529875
Nuevos Paperback Cantidad: 10
Edición internacional
Librería
Book World
(New Delhi, DL, India)
Valoración
[?]

Descripción Paperback. Estado de conservación: New. International Edition. FAST DELIVERY International Edition, softcover, we ship all item within 48 hours by DHL/Fedex/Aramex/UPS/USPS for quick delivery. Cover or ISBN might be different from US edition but Contents are same as US Edition, Black and White print, No access code or DVD, buy with confidence, customer satisfaction is our priority. No APO/FPO Address Please. Nº de ref. de la librería TAAP*9780073529875

Más información sobre esta librería | Hacer una pregunta a la librería

Comprar nuevo
EUR 22,29
Convertir moneda

Añadir al carrito

Gastos de envío: EUR 3,30
De India a Estados Unidos de America
Destinos, gastos y plazos de envío

Existen otras copia(s) de este libro

Ver todos los resultados de su búsqueda