Lind/Marchal/Wathen is a perennial market best seller due to its comprehensive coverage of statistical concepts and methods delivered in a student friendly, step-by-step format. The text presents concepts clearly and succinctly with a conversational writing style and illustrates concepts through the liberal use of business-focused examples that are relevant to the current world of a college student. Known as a “student's text,” Lind's supporting pedagogy includes self reviews, cumulative exercises, and coverage of software applications including Excel, Minitab, and MegaStat for Excel. The new 15th edition puts more emphasis on the interpretation of data and results and supports Lind's student-centric, step-by-step approach with McGraw-Hill's industry leading online assessment resource Connect Business Statistics.
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Douglas A. Lind is now an adjunct professor at Coastal Carolina University. He earned his Ph.D. and an MBA from The University of Toledo and a Bachelor of Science in Business from Bowling Green State University. Dr. Lind is the co-author with the late Robert D. Mason and William G. Marchal of Statistical Techniques in Business and Economics and Basic Statistics for Business and Economics published by Irwin/McGraw-Hill and Statistics: An Introduction published by Duxbury. In addition he has written Study Guides to be used with these texts. Dr. Lind has more than 25 years of college teaching experience. This includes teaching statistics at the introductory, intermediate, and advanced undergraduate level, as well as graduate courses in statistics and research methods. He is a past recipient of the Tony DeJute Outstanding Teacher award. This award is given annually by the College of Business to the outstanding teacher in the College. He is active in both consulting and community service in Northwest Ohio. He has consulted with such national firms as Ford Motor Company, Key Bank, National City Bank, and the former Sheller Globe. Regional consulting includes work with The Toledo Hospital, St. Vincent Mercy Medical Center, and the Toledo Community Oncology Program. He has served the community of Perrysburg, Ohio as a member of volunteer committees for the city and the school system. This includes his most avid avocation, coaching high school baseball, having served as a volunteer coach for more than 12 years. His professional memberships include The American Statistical Association, Decision Sciences, and The Textbook Author's Association.
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