Corporate Strategy: Resources and the Scope of the Firm - Tapa blanda

Collis, David; Montgomery, Cynthia

 
9780071144650: Corporate Strategy: Resources and the Scope of the Firm

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Sinopsis

Based on current research in the resource based view of the firm and organizational economics, this text develops a rigorous approach to the many important issues surrounding the scope of the firm. Beginning from the analysis of how valuable resources contribute to the competitive advantage of a single business, it progresses through the analysis of scale, scope and vertical integration within an industry, to the treatment of diversification and the management of multibusiness firms.

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Reseña del editor

Based on current research in the resource based view of the firm and organizational economics, this text develops a rigorous approach to the many important issues surrounding the scope of the firm. Beginning from the analysis of how valuable resources contribute to the competitive advantage of a single business, it progresses through the analysis of scale, scope and vertical integration within an industry, to the treatment of diversification and the management of multibusiness firms.

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Otras ediciones populares con el mismo título

9780256178944: Corporate Strategy: Resources and the Scope of the Firm

Edición Destacada

ISBN 10:  0256178941 ISBN 13:  9780256178944
Editorial: Irwin Professional Publishing, 1997
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