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80 Years of Cadillac Lasalle

McCall, Walter M.P. {Author} with George H. Dammann {Editing and Design By}

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ISBN 10: 0912612177 / ISBN 13: 9780912612171
Editorial: Crestline Publishing, Inc., Sarasota, Florida, U.S.A., 1982
Condición: Fine
Librería: Glued To The Tube Books (Minneapolis, MN, Estados Unidos de America)

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"What is know {SIC} today as the 'Cadillac mystique' did not come automatically, or overnight. It all began with a tall, bearded Vermonter with a fetish for thousandsths-of-an-inch accuracy. Henry Martyn Leland in 1902 was associated with a prominent machine tool business in Detroit. He had been approached by a group of mmen who wanted him to evaluate the machinery owned by a faltering horseless carriage company they were anxious to liquidate, The astute Leland sensed an opportunity to get into the infant automobile business: he had an engine that had been turned down by Oldsmobile, and here was a company with a car but no motor! The rest is one of the longest and nost colorful chapters in the U.S. auto industrty history.Cadillac's long and proud history is one of continuous engineering and styling innovations, brilliant marking strategies and customer loyalty that is the envy of the industry. In a viciously competitive, fast-changing industry. Cadillac stands uniquely alone as an unparalleled succuss story.truly an American Standard for the World, and likely to remain so." {Walter M.P.McCall}. This book has 448 pages and is profusely illustrated. Overall a FINE copy. N° de ref. de la librería 061224

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Detalles bibliográficos

Título: 80 Years of Cadillac Lasalle

Editorial: Crestline Publishing, Inc., Sarasota, Florida, U.S.A.

Año de publicación: 1982

Encuadernación: Pictorial Hordcover

Ilustrador: Crestline Publishing Comopany {Photographics By}

Condición del libro:Fine

Condición de la sobrecubierta: No Jacket

Edición: Not Given

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Book by McCall Walter

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