""In The Shopping Revolution, Barbara Kahn reveals what has enabled today's most successful retailers to thrive in the face of these challenges. An essential read for anyone ... who wants to understand the massive changes underway in retail." --Neil Blumenthal, co-CEO and co-founder, Warby Parker
"Barbara Kahn zeroes in on how a few formidable retailers have gained ascendance and offers advice to retailers on how to develop their own winning strategies.... Provides a thoughtful framework on how to innovate in the new world of retail." --Oliver Chen, Managing Director, Cowen and Company
"A masterful storyteller, Barbara Kahn expertly unpacks the strategies of today's seemingly unbeatable retailers. An indispensable guide for anyone who has a product to sell in the retail world." --Stuart Weitzman, Founder, Stuart Weitzman LLC
"As Barbara Kahn powerfully argues, it is possible to compete in the era of rapidly changing shopping behavior. A must-read for anyone who aspires to reach customers today--and tomorrow." --Marc Lore, CEO, Walmart eCommerce US
"Sharing the stories of successful companies, Barbara Kahn offers a framework to structure strategic thinking and set the path for success. Highly recommended for anyone who wants to understand how to compete in retail--now and in the future." --Pierre-Yves Roussel, Member of the Executive Committee, LVMH (Louis Vuitton - Moët Hennessy)
"Ideal for those who want to gain insight into the dynamically changing retail industry. This great read covers the mechanics at play in a straight-forward manner and will help readers understand the direction retailers must take to succeed." --Al Sambar, Managing Director, Kurt Salmon, part of Accenture Strategy
"Barbara E. Kahn reveals how leading retailers are generating strong growth and offers strategies for competing in an ever-shifting marketplace. I highly recommend The Shopping Revolution to anyone who wants to ... learn how to outperform the competition." --Thomas Kingsbury, CEO, Burlington Stores
"A brisk and thought-provoking anatomy of shopping in the 21st century." --Kirkus Reviews
SILVER WINNER, IBPA BENJAMIN FRANKLIN AWARDS & FINALIST, 2018 FOREWORD INDIES BOOK OF THE YEAR
Featured in The New York Times, Bloomberg, and Vox, The Shopping Revolution offers a “brilliant analysis of the disruptive effect that Amazon is having on the retail industry and how stores can fight back in order to survive,” according to Forbes’ Walter Loeb.
Amazon disrupts everything it touches and upends any market it enters. In the era of its game-changing dominance, how can any company compete?
We are just witnessing the start of the radical changes in retail that will revolutionize shopping in every way. As Amazon and other disruptors continue to offer ever-greater value, customers’ expectations will continue to ratchet up, making winning (and keeping) those customers all the more challenging. For some retailers, the changes will push customers permanently out of their reach—and their companies out of business.
In The Shopping Revolution, Barbara E. Kahn, a foremost retail expert and professor at The Wharton School, examines the companies that have been most successful during this wave of change, and offers fresh insights into what we can learn from their ascendance.
Kahn, also the author of Global Brand Power: Leveraging Branding for Long-Term Growth, examines:
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