Full Facts Book of Cold Reading: The Definitive Guide to the Finest Persuasion Technique in the World and Its Use in the Psychic Industry - Tapa blanda

We've received many inquiries about how more detailed information on the art of 'cold reading' can be obtained. Here is the definitive answer to that question. Our friend Ian Rowland, in the UK, is probably the world's leading authority on the subject, and now the new edition of his book, 'The Full Facts Book of Cold Reading' is available. / In the book, Ian says clearly that it is written for the interested person who wants to be able to decide whether or not a 'reading' was done by psychic means, or by 'cold reading'. No other book I know of will provide this information. Every aspect of this art that I can think of, is represented here in detail, and it provided me with additional information I simply did not have. Highly recommended! --James Randi, JREF website

A superb book, relentlessly intelligent and fiercely methodical! Its pages systematically unravel every deceptive strategy of thinking and rhetoric in 'psychic' character reading. --Teller, of 'Penn & Teller'

The definitive work, and long overdue. Has many applications to mind magic, close-up, and any inter-active performance. --Derren Brown

The definitive guide to the finest persuasion technique in the world and its use in the psychic industry. The sixth and final chapter also introduces the subject of ACR, Applied Cold Reading, which refers to how some cold reading techniques can be used outside the psychic context.