How Maps Work: Representation, Visualization, and Design - Tapa dura

"Should be required reading for anyone making maps."--C. E. Tiedemann, University of Illinois at Chicago

"Alan MacEachren has made a significant and important contribution to our understanding of cartography. The map is as old as societies themselves and is a fundamental building block of human knowledge. This book should be mandatory reading for all those interested in the role of maps in the emerging information era."--D. R. F. Taylor, past president, International Cartographic Association

"I believe this book to be a milestone in the literature of cartography. There have been texts on the history, on the production/design and to aid the teaching of maps and mapping but there has never been such a comprehensive and balanced examination of maps as tools....With its rich array of subtopics, levels of treatment and specialized sections worthy of deep quarrying, and also its extensive and fascinating range of illustrations, I believe that this book can command a wide and varied readership. It will certainly become a foundation stone in my own teaching and research library."--Michael Wood, Centre for Remote Sensing and Mapping Science, Department of Geography, University of Aberdeen, Scotland

"In looking at maps as spatial representations that stimulate other spatial representations, Alan MacEachren provides an insightful and coherent examination of the cognitive mechanisms underlying map reading and map analysis. How Maps Work is a tour de force for academic cartography and other fields concerned with perceptual, cognitive, and metaphysical aspects of spatial information--a masterful synthesis of interest to anyone curious about the map as a unique and valuable tool for exploration, discovery, and hypothesis testing."--Mark Monmonier, Department of Geography, Syracuse University

Now available in paperback for the first time, this classic work presents a cognitive-semiotic framework for understanding how maps work as powerful, abstract, and synthetic spatial representations. Explored are the ways in which the many representational choices inherent in mapping interact with information processing and knowledge construction, and how the resulting insights can be used to make informed symbolization and design decisions. A new preface to the paperback edition situates the book within the context of contemporary technologies. As the nature of maps continues to evolve, Alan MacEachren emphasizes the ongoing need to think systematically about the ways people interact with and use spatial information.