Reseña del editor:
Learn how to exploit the new opportunities presented by the e-business revolution. Moving to E-Business shows you how to prepare properly for the transition to a customer-focused, digital organization, providing essential information on developing and implementing an e-strategy, integrating business processes and systems, and transforming your organizational culture. There is practical advice on training your team, integrating IT applications, ensuring consistent customer service, and even starting a new e-business. Power tips help you to move quickly to establish a competitive edge in a fast-moving environment. The Essential Managers have sold more than 1.9 million copies worldwide! Experienced and novice managers alike can benefit from these compact guides that slip easily into a briefcase or a portfolio. The topics are relevant to every work environment, from large corporations to small businesses. Concise treatments of dozens of business techniques, skills, methods, and problems are presented with hundreds of photos, charts, and diagrams. It is the most exciting and accessible approach to business and self-improvement available.
Biografía del autor:
Steve Sleight is an author and independent consultant with a background in writing, broadcasting, and communications. He has advised several prominent international companies on communications strategies as well as the use of IT and digital, interactive media to enhance their projects. Most recently, he has been developing an e-business approach to information publishing, and he is now concentrating on producing digital multimedia content that can be presented and delivered in traditional or new media forms. He writes on business subjects as well as on his real, all-consuming passion sailing. He is the author of the Essential Managers: Information Technology as well as the DK Complete Sailing Manual.
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